Who are you calling powerful?.

Chapter 206 The Birth of the First Star Vlog

"Eastern Palace" was broadcast in mid-February, with a total of 2 episodes. According to the frequency of two episodes per day, the last few episodes coincided with the Spring Festival Gala.

Netizens clamored frantically to let "East Palace" and the Spring Festival Gala meet to see who is the king of ratings.

But neither Wei Yang nor Shanghai Satellite TV wanted to show off the limelight.

What's more, Wei Yang himself has to participate in the Spring Festival Gala, so how could he cause trouble for himself, and Shanghai Satellite TV, as a local satellite TV, has to cooperate with CCTV's Spring Festival Gala on New Year's Eve.

In addition, the last few episodes of "Eastern Palace" are more abusive, and it is not good to make everyone cry on New Year's Eve.

So as the Spring Festival approached, Blue Whale, Shanghai TV, and Sohu Video issued a statement that "Eastern Palace" would stop updating on New Year's Eve and return to normal on New Year's Day.

Many viewers were dissatisfied and denounced Wei Yang and the two platforms. It is okay to stop broadcasting on New Year's Eve, and move the update of the day to the previous day or New Year's Day as required.

For example, four episodes in a row on the 29th of the twelfth lunar month or the first day of the new year, or three episodes in each of the two days.

Very good suggestion, but not adopted.

TV dramas are not about writing online articles, you can ask for leave to make up for them, and other commercials, programs, and follow-up dramas are all scheduled, and it’s the New Year’s Eve, with a shortage of manpower, and a special time background, so everything is stable, how can it be possible to change it at will? .

Netizens complained that the platform didn't pay much attention to "East Palace", but they didn't know that it was a grievance for Shanghai Satellite TV to hear this.

The average ratings of "East Palace" are now approaching breaking 4.

Since the calculation method of ratings was changed, this drama has the highest ratings and the most influential drama on Shanghai Satellite TV.

It is worth mentioning that the current Modu TV station is still in the growth stage, and it is not the Tomato TV station that can even challenge Mango in later generations.

Although Shanghai Satellite TV has always been regarded as the first-tier TV station in China, it belongs to the bottom of the list. Some strong second-tier TV stations, such as Hui Province and Lu Province, may sometimes have more presence than him
The reason why Modu Satellite TV can still secure its position as a first-line TV station is simple, its own political particularity + financial resources, as well as its two major strengths in news and variety shows.

Especially for news, Shanghai Satellite TV is not only the first brother among provincial TV stations, but also ranks among the top three. This gold content is very important in the current era when the focus of publicity and public opinion has not yet shifted to the Internet.

However, in terms of TV dramas, Shanghai Satellite TV is not enough to watch, even a little overwhelmed.

Taking last year as an example, the annual average ratings of Shanghai TV's prime-time TV series will exceed 0.3, and only two will break 1.

The TV drama ratings of major provincial TV stations ranked seventh in the whole year. If you count the major channels of CCTV, they can directly fall out of the top ten.

If "Hello, Old Times" hadn't won a runner-up in TV's annual ratings, Shanghai Satellite TV would have been embarrassed to come out to meet people.

So Shanghai Satellite TV loves Wei Yang to death.

Not only did Zhenhua Trilogy and "East Palace" bring them ratings exposure and advertising revenue, but they also made up for their shortcomings to some extent and saved a wave of face.

Although the overall ratings are still a bit low, but at least there is a blockbuster brand that can be sold, and even this year "East Palace" is expected to compete for the annual satellite TV ratings champion.

Because of this, Shanghai Satellite TV regards "East Palace" as its favorite, so how could it be willing to neglect it.

If possible, they would never let "Eastern Palace" stop before the finale, after all, this is likely to affect the original fiery momentum.

But there is no way, this is force majeure.

For the sake of "East Palace", Shanghai Satellite TV has changed the broadcasting time of its Spring Festival Gala from the first day of the Lunar New Year to the fifth day of the Lunar New Year.

Satellite TV's Spring Festival Gala made concessions to TV dramas, not to mention unique, but it is also extremely rare, which shows the sincerity of Shanghai Satellite TV.

Even Wei Yang couldn't stand it anymore, so he specially explained it to Shanghai Satellite TV on Weibo. After all, this is his most hardcore cooperation platform, and it needs to be maintained.

Of course, in order to appease the grievances of fans and viewers, Wei Yang decided to update his [Spring Festival Gala Personal Vlog] on Weibo, revealing the interesting daily life in front of and behind the scenes of the Spring Festival Gala live broadcast.

Well, that's right, it's Wei Yang's marketing hype again!

It is rare that during the last Spring Festival Gala, Wei Yang's spirit of troublemaking couldn't bear it anymore. He wanted to play tricks and get more exposure, so he resorted to the Vlog method.

Vlog, to put it bluntly, is a video blog, that is, posting Weibo in the form of video images, which can also be regarded as a pseudo-documentary from a personal perspective.

Video self-media these days is still in the barbaric stage. Even the word Vlog was included in Merriam-Webster’s dictionary in 2009. The rise of domestic celebrities and personal Vlogs will be after 2018.

Not to mention Vlog, it is a reality show, and the country has not yet officially figured out the way.

At this time, a top-notch star video recorded himself and the behind-the-scenes daily life of the Spring Festival Gala on the largest stage in China. It is conceivable what kind of impact it will bring to netizens and audiences.

Wei Yang personally made the connection, and Weibo, the platform side, agreed without hesitation, and the Spring Festival Gala program team finally nodded after many discussions.

After all, this is also a great publicity and momentum for the Spring Festival Gala. CCTV itself takes the lead in live broadcasting the backstage, so it doesn't matter if Wei Yang is added.

However, Wei Yang still made a promise that he would never disclose the content of the program, and the uploaded video content must be reviewed and approved by the Spring Festival Gala program group.

On the morning of the [-]th of the twelfth lunar month, Wei Yang's first Vlog was launched on Weibo.

...

To be honest, at first everyone didn’t understand what Wei Yang meant by [Vlog] or [Video Blog].

But after watching the feature film, it really opened the door to a new world.

The video is obviously carefully produced, with subtitles, special effects, editing, and soundtrack all making many netizens shine.

The first shot of the Vlog is the street scene in the capital city where the flavor of the year is getting stronger, and then the time is indicated, 6:[-] in the morning.

Then the camera shot appeared in a hotel room, and the camera was held by someone to briefly record the room, and a narration also appeared, and those who were familiar with it knew it was Wei Yang's voice.

"This is the hotel room I stayed in in Beijing. The configuration is not particularly good, but the advantage is that it is very close to the CCTV building, and it is relatively clean and hygienic."

"...This is the desk and my laptop. I usually do any work here. Let me show you. This file contains the script of the next new drama. You can guess it..."

"I usually watch TV for entertainment. The TV in the room is equipped with cable, and most of the satellite TVs can receive it. Well, here is an advertisement. The "East Palace" starring me will be on Magic City Satellite TV at [-]:[-] p.m. on the first day of the new year. broadcast..."

"There's nothing else to watch, let's go directly to the CCTV building, and then watch the breakfast of the Spring Festival Gala program group."

The camera turned again, and he had already arrived at the CCTV building. The camera was held by another person, and Wei Yang's face appeared in front of the camera.

No makeup, no makeup, wearing a long down jacket, but still handsome.

Asked the staff for breakfast, and Wei Yang introduced today's meals.

Two buns, an egg, and a box of milk or soy milk.

In this regard, CCTV treats everyone equally, regardless of whether they are big names or ordinary actors, they are treated equally. Of course, you can also go out to eat by yourself.

"This portion is basically enough. Of course, some people can't eat enough. You can ask for another serving, as long as you don't waste it."

Wei Yang deliberately explained, after all, although CCTV is not generous, it is not so stingy, and the food is not good enough, but the portions are not small.

At the same time, Wei Yang also said that he had eaten the box lunch of the Spring Festival Gala, but he basically ate breakfast outside. Today is the first time to eat it, and he specially took pictures of the Spring Festival Gala breakfast for everyone.

In front of the camera, Wei Yang peeled the egg and ate it, drank a few mouthfuls of soy milk, and commented.

"It's just normal boiled eggs and soy milk, slightly cold."

After eating a few more mouthfuls of steamed stuffed buns, Wei Yang was silent for two seconds, and Wei Fei, who had been holding the camera to shoot, asked curiously.

"Unappetizing?"

Wei Yang answered irrelevantly: "Steamed buns include meat and vegetables, as well as eggs, milk, and soy products. The breakfast mix is ​​not bad."

After breakfast, Wei Yang came to the dressing room. As a top-notch and the highlight of this year's Spring Festival Gala, it is rare for him to have a small separate dressing room.

Wei Yang took a picture of the environment, chatted with the makeup artist for a few days, and then said that the rehearsal makeup and the program were kept secret, and the Vlog was skipped.

When the next scene reappeared, Wei Yang had already finished the rehearsal, removed his make-up and changed his clothes, and was about to leave the CCTV building.

"Lucky tonight, someone treats guests to dinner, let's wait in the car first."

Wei Yang's car is a Mercedes-Benz business car, which has a lot of space. After sitting and chatting for a while, the car window was knocked, and the car door opened. A young man wearing a baseball cap and a fat female assistant came in. It is Wei Yang's new friend Zhou Jielun.

Apparently, the two had chatted about the Vlog before, and it was even possible that they were invited by Wei Yang.

Jay Chou didn't panic when he saw the camera, he greeted him coolly and flirtatiously, and then went straight to the restaurant.

The restaurant they ate was a well-known hotpot in the capital. Wei Yang didn't advertise it, and the camera went directly to the dining room. Wei Fei was holding a microphone. Wei Yang and Zhou Jielun were chatting and laughing.

What's interesting is that Wei Yang found the paparazzi who were following him when he checked out, and recorded them in the Vlog, but the faces were mosaiced.

He also joked with Jay Chou: "Look back and see if it was their news that became popular, or my Vlog video."

Wei Yang is neither good at basketball nor likes to play basketball, so he was not very active in the basketball hall, he just patted Jay Chou, and then he was busy signing autographs with the crowd.

Thanks to him, Jay Chou played a friendly match in a quiet and down-to-earth manner. Wei Yang packed most of the people's autographs + took a group photo alone.

After the basketball court, Wei Yang filmed the content of going back to the hotel for a night run + video conference work, but the latter was edited and muted.

At this point, Wei Yang's first Spring Festival Gala Vlog is all over, but the influence and popularity it caused are rapidly fermenting...

(End of this chapter)