Who are you calling powerful?.

Chapter 185 Program Plan and Sky-high Price "Eastern Palace"

"Spring Festival Gala? You are going to the Spring Festival Gala."

Hearing that Wei Yang was invited by the program group of the Spring Festival Gala, she was even more excited than Wei Yang herself.

For the age group born in the 70s to 90s, especially the northerners, they still have a lot of affection for the Spring Festival Gala.

Not to mention that as an entertainer in the entertainment industry, it is still an honor to be on the stage of the Spring Festival Gala, the largest gala in China, even if it is more than ten years later.

There is no need to study how much the bonus of the Spring Festival Gala is. As long as there is a bonus, it is good for the artist. Besides, there have been examples like Xiao Shenyang in the past two years. Who doesn't want to repeat it.

That is to say, Wei Yang is now popular and belongs to the top class, so he has the confidence to weigh it and consider it.

Those with lesser reputations, such as those small third- and fourth-tier artists and newcomers who have just debuted, will not have any hesitation at all if they can show up at the Spring Festival Gala.

It can also be seen from some background cafes attending the Spring Festival Gala that this stage is too tempting for ordinary entertainers in the entertainment industry...

"Don't get excited. There's no rehearsal yet. I don't know what the show is doing. Maybe it was taken down by someone."

"Are you fooling a fool?"

Xiao Zhao snorted softly: "As far as your current popularity is concerned, except for Mr. Zhao Benshan and the others, you can't get rid of anyone else."

Obviously, the Spring Festival Gala is for Wei Yang's popularity and topicality. It doesn't matter what show is on. If one show doesn't succeed, then change to another one, as long as the people arrive.

"That's what I said, but such a good opportunity can't be wasted, we still have to find a way to make it better."

"Then what show do you want to do? Sketch? Sing?"

"Forget about sketches, you can't compete with those old ones."

Wei Yang eliminated two options, and Xiao Zhao nodded: "Then I can only sing, I almost forgot, you are the little Jay Chou from the mainland, write a song yourself."

"Don't mention that unlucky nickname."

When Wei Yang heard this nickname, he became angry. When others were reborn, it was always Jay Chou who was "Little XX from Taiwan Province", and he became "Little Jay Chou from Mainland China" when it was his turn.

Besides, he is not a professional singer. Apart from singing the theme songs of film and television, he only sings occasionally on shows and events.

Sing!

This is almost the only choice for Wei Yang, and he has enough mental preparation, and currently has three directions.

One is the Chinese style, which has been the hottest in the past two years, and it is suitable for the stage of the Spring Festival Gala. However, with Jay Chou in front and even competing in the same field, he is afraid that he will not be able to beat others.

The other is emotional songs, family, positive energy, patriotism and other themes. He has a lot of them. The lower limit is extremely high, and the upper limit is not easy to say.

For the last choice, Wei Yang felt that pure singing was a bit dry, and wanted to have something fresh and foreign, try singing and dancing, and the best male and female duo singing and dancing.

Priority is given to Latin dance types, romantic, warm, ambiguous, silky...

But the difficulty is that Wei Yang does not have a deep foundation in dance, so he needs to learn and rehearse from scratch, and the difficulty of the dance should not be too high. At the same time, the choice of actress is also a problem.

The one with the best topical effect must be Fan Xiaopang. With the popularity and popularity of the two of them, plus Fan Xiaopang's improved word-of-mouth, if the program is effective, it may not be impossible to convince the Spring Festival Gala program group.

Another choice is Nazha, who has a dance foundation, and more importantly, cooperates with "Eastern Palace" to create momentum and can promote newcomers.

After that is Liu Shishi.

The dance foundation is not a problem, and the tacit cooperation is guaranteed. The CP effect is not as good as Fan Xiaopang, but it is still good. The internal voice of the company can barely be suppressed considering the in-depth cooperation with Tang Ren, mainly Xiao Zhao.

So Wei Yang struggled for a while, and didn't make a decision right away.

I plan to make all three program plans first, then find a vocal music teacher and dance teacher to try, and then make a decision after negotiating with the Spring Festival Gala.

The Spring Festival is at the beginning of February, and now it is just beginning of October, and there is still plenty of time to prepare...

...

In October, apart from being busy with the Spring Festival Gala and filming, Wei Yang also had to worry about two important things.

First, the release of "Eastern Palace"!

Since the film crew wrapped up in late July, after more than two months of post-production, the finished TV series has roughly taken shape, and the two schedules of New Year's Day and winter vacation in January next year can be satisfactorily broadcast.

Because of this, the competition for the copyright of this drama has also become fierce.

Because "You Who Came from the Star" has tasted the sweetness, Hunan Province and Suzhou Province are bound to win Wei Yang's new drama.

And because the Zhenhua Trilogy has a good relationship with Blue Whale and Wei Yang, Modutai is also eyeing,

The Beijing and Zhejiang provinces used to just watch other TV stations eat meat, but this time they are unwilling to be outdone and want a piece of the pie.

The remaining second- and third-tier TV stations in Huizhou, Shandong, Jinmen, Shenzhen, and Liao provinces are far behind the big TV stations in terms of financial resources and strength, but if they can form an alliance, the resources they can accumulate will not be inferior.

According to a rough estimate, at least twenty provincial-level TV stations have asked the Blue Whale for their prices, and there are eleven of them who have obvious intentions or have actually made an offer.

Since the establishment of Blue Whale, the release of this drama has been unexpectedly the best.

Because there is no need to ask the TV station, socialize and negotiate Barabara, but the platform side will take the initiative to grab it.

But it is also one of the most difficult projects, because there are too many platforms to think about, and the workload of price negotiation is very heavy. At the same time, it must not offend the platform side, so that the transaction cannot be done with righteousness, which is really painful and happy.

Regarding distribution, it is not Wei Yang's strong point, so he only pays attention behind the scenes, and the general manager Lao Xia has always been responsible for the specific work.

Lao Xia worked very hard. After all, the company had his shares. The more Blue Whale earned, the more he would share.

So he has been negotiating and negotiating with various TV stations and other platforms during this period, not only to raise the price, but also to constantly strive for other resources.

For example, variety shows, commercials, and TV dramas produced by TV stations can take the opportunity to let their own artists win.

From the development of the artists of the Tianyu Department, one can understand how important it is to be backed by a TV station. If they can share a small piece of cake, it will be enough for the artists of Blue Whale to eat for a while.

Lao Xia reports to Wei Yang every three days, and will be notified separately if there are special circumstances, so Wei Yang is always aware of the current release progress.

At present, the TV station has basically distinguished the general camps. The three rich and powerful companies of Modu, Jiangsu Province, and Hunan Province want to directly win the first round of exclusives.

Beijing and Jincheng made a joint bid, Zhejiang Province cooperated with Hui Province, and the remaining one was a joint bid by four satellite TV companies.

The highest bidders were from the four alliances, with 220 million yuan for a single episode, or 1.1 million yuan in total. This price has set a record for the price of a domestic drama "New Dream of Red Mansions", which can be described as full of sincerity.

According to Boss Wei's character, he always sells to whoever gives the most.

But sometimes a high bid does not determine everything. The premise of [giving more] is to give priority to selling.

As I said before, account disputes between TV stations and film and television companies abound. Wei Yang has always preferred to cooperate with big TV stations because their platforms have a high influence and the payment is straightforward.

Don't look at the 1.1 million paid by these four TV stations, but it's hard to say whether or when they will all be credited.

This is because the four TV stations are all well-known and well-known in the industry, so Wei Yang is still in the scope of consideration. If there are some TV stations with poor financial resources and bad track record of delaying payments, Wei Yang may have already put the four The home alliance gave a pass.

Even if you ask for 2 million yuan, he won't get it. Wei Yang would rather sell it at a lower price, and hope to get the money back quickly.

As long as the money arrives in the account quickly, tens of millions will lie on the account, and there is a way to make up for a little price difference...

Leaving aside the four alliances, the highest bidders are Shanghai Metropolis and Zhejiang Province/Hui Province, both of which are 200 million for a single episode, with a total price of 1 million.

This price is not low, the current ceiling of the domestic TV drama market is about 200 million.

In terms of the lineup of "East Palace", Wei Yang is actually the only one responsible for the ratings, and there are so many episodes, it is natural to lower part of the unit price.

Blue Whale's own psychological price for this drama is probably in this range, it's nothing more than a little more, and then it's pulled by other resources and interests.

The two bids from Beijing and Tianjin were 9500 million yuan, and Hunan TV gave the lowest price. The package price was only 8500 million yuan, but they took out a lot of variety shows and TV drama resources, and the combined value was very impressive.

The most interesting thing is Su Sheng. He found that it is difficult to form a competitive advantage with his own bidding, so he simply found another way and directly bid for the filming of "Shan Shan Is Coming".

200 for a single episode!
Normally, the TV station will calculate the cost of the show when purchasing. If other advantages are limited, the low-cost price cannot be sold at a high price. After all, the TV station is not being taken advantage of.

The cost of "Shanshan Is Coming" is limited, even with Wei Yang in charge, normally it would be difficult to sell a single episode for 200 million yuan, and Suzhou TV set this price, to some extent it was a gamble.

After betting on "East Palace", Wei Yang continued to be popular, and he also bet on the quality of this drama. If he wins the bet, the tens of millions will be very worthwhile.

"What a little smart guy."

Wei Yang couldn't help being emotional, and Lao Xia pressed him to ask if it would be sold. The price was even higher than that of "You Who Came from the Star", and far exceeded the internal expectations of Blue Whale. Lao Xia felt that it could be sold.

Even Boss Wei was a little hesitant. The price was really attractive, but in the end he chose to take it easy.

Anyway, the cost of "Shanshan Is Coming" is only 2000 million, and the advertising placement alone is almost recovered. Anyway, it is all profitable, so it is better to take a gamble.

If "Eastern Palace" explodes, other TV stations will probably come to snatch it up, and 200 million for a single episode may not be the limit.

"Tell them, sell "Eastern Palace" first, and don't consider other things for now."

Although Lao Xia regretted it, he didn't object. He just said: ""East Palace" is almost finished, and all the basic cards have been laid down, and the last trembling is left."

Wei Yang thought about it, understood what everyone was waiting for, and couldn't help but shook his head: "If you don't see a rabbit, you won't scatter eagles. If the score of "Hello, Old Time" is good, tear off another piece of meat for me."

"Haha, don't worry, let them bleed more."

Lao Xia is very confident in "Hello, Old Time", the name of Zhenhua Trilogy is not covered.

It’s no problem for various TV stations to explore Blue Whale’s performance, but after the show aired, it once again proved Blue Whale’s production ability, so they had to increase the price again...

(End of this chapter)