Middle Age: A Leisurely Life in the Entertainment Industry

Chapter 373
The film "Tuner" was finally completed in the middle of January. Fortunately, the Spring Festival this year came late, on February 2, but there was only one month of publicity time.

The time is quite tight, and Li Wan is mainly responsible for this matter. The concept poster has already been pre-heated, and the movie trailer, premiere ceremony, and city roadshow have been released.
But as a director, he couldn't be idle. Yu Dongqing led the starring team and followed Li Wan to the magic city and went to Xi'an. He was extremely busy.

Of course, he did not forget his huge fan base.

The popularity has finally picked up, and it has become the most popular movie among the seven movies that will be released during the Spring Festival this year.

This of course caught the attention of competitors.

Modu Jiachuang Media Group.

In the office of Zhang Bende, the distribution director in the 53-story building of the headquarters on Weihai Road, he is chatting with another middle-aged man, Xu Zhizheng, the director of the distribution department.

Zhang Bende frowned tightly, with a worried expression on his face.

"This year's Spring Festival prime time, the competition is fierce." Zhang Bende said.

The Spring Festival file has always been the "battlefield" for the most powerful movies. All blockbuster movies are aiming for release during this golden time period. The competition is particularly fierce this year.

Among the seven films, there is a large-scale costume fantasy film "War of Monsters" invested and shot by Jiachuang Media Group.

This is a film created by Jiachuang with all its efforts, and it hired top domestic traffic stars to star in it. The film salary alone reached [-] million yuan!

If you count the cost of filming, the investment of the entire film is 3 million yuan!If you don't want to lose money, at least the box office must reach 9 million!

Putting it on the Spring Festival file is to get a higher box office, but what I didn't expect was that there were two big-budget movies landing on the Spring Festival file at the same time.

One is the American Hollywood sci-fi blockbuster "Silver Star Empire 3" introduced by Huangdu Film and Television, and the other is the Xiangjiang police and gangster film "Urban Storm" introduced by Huanya Media Group.

The first two works of the former have achieved impressive results in the mainland and have a huge fan base. This sequel is even more aggressive, and the pre-sale tickets on Maoyan and other platforms have exceeded [-] million!
And "Urban Situation" is the co-starring of the two best actors of Xiangjiang. It has been screened in Xiangjiang and has been rated as the best gangster film made by Xiangjiang in recent years.

In the online poll of "Most Wanted Movies for the Spring Festival" launched by Maoyan not long ago, these two films ranked first, and "Monster Wars" could only come in third.

This made Zhang Bende feel pressured.

What made him even more unexpected was that, half a month before the Spring Festival, another originally inconspicuous movie "The Tuner" suddenly emerged and was copied by the media market. Just yesterday, Tao Piao Piao announced " On the Spring Festival Film Expectation List, the number of votes for "Tuner" surpassed that of "Demon Wars"!
This?
Zhang Bende couldn't believe his eyes, so he discussed this matter with Xu Zhi.

"Mr. Zhang, you don't have to worry at all." Xu Zhi looked relaxed:
"Even if our "Ghost Wars" can't compare with "Silver Star Empire 3" and "Urban Storm", how can it not even compare with "The Tuner"? It is said that their investment is less than 2000 million, and even a fraction of ours No, are you still worried that their box office will surpass ours?"

"Of course not." Zhang Bende shook his head: "But, Old Xu, have you ever thought about it, if "The Tuner" suddenly emerges suddenly and becomes popular in the market, it will affect the screening rate of theaters! If there are more of them, We could be less!"

Xu Zhi immediately understood what Zhang Bende meant.

The most fundamental reason is that the investment cost of "Demon Wars" has greatly exceeded expectations. The original investment was less than 3 million yuan, but because of the starring salary, it was abruptly increased to [-] million yuan.

This requires a higher box office and capital preservation of 9 million yuan. To obtain the expected income, the most conservative is 18 billion yuan.

It would be fine without the American blockbuster and the Xiangjiang film, but they are like two mountains overwhelming Jia Chuangchuan, and the rate of screening has become a battleground for them.

"Old Xu, let me tell you some internal news. I heard that Huangdu Cinemas, a subsidiary of Huangdu Media, has requested that its theaters around the world have already started to adjust the film schedule of "The Tuner." Zhang Bende said again.

Xu Zhi was startled suddenly.

Huangdu Cinemas is the largest cinema group in China. There are about 800 theaters in operation with more than 6000 screens. The cumulative market share of its theaters (including franchising) is 15%.

It far exceeds the share of theaters under Jiachuang Media.

If Huangdu Cinemas increases the screening rate for this movie, will other cinemas do it?
"Mr. Zhang, what do you mean?"

Xu Cheng knew that Zhang Bende said so much, it was definitely not aimless, just expressing emotion, he had his own ideas
"The investors behind "Silver Star Wars" and "Urban Storm" are large group companies. If it is difficult for us to start, then we will start with "Tuner"! It is said that their investors are only two small studios .”

After Zhang Bende finished speaking, there was a trace of sternness on his face.

Start?

Of course Xu Zhi understood what Zhang Bende meant, which was to smear the other party, launch a troll to spread rumors, belittle the quality of the film, deliberately score low on Douban, etc., thereby affecting the audience's viewing of the movie and the theater's lineup.

This is a commonly used method in the film and television industry, and it has almost become an open secret.

"Mr. Zhang, where should we start?" Xu Zhi asked again.

Zhang Bende thought for a while, and replied: "Isn't the movie made by Yu Dongqing a remake of that micro movie? The original ten-minute movie was suddenly extended to two hours. Do you think it was water injection? This is clearly To cheat money."

"Mr. Zhang, you are right!" Xu Zhi immediately echoed: "After you reminded me, I suddenly remembered that a self-media celebrity named Ma Kai was a professional film critic two months ago, and he once wrote articles I questioned this question, but Yu Dongqing didn't answer it, and finally let it go."

"Contact him, make a good hype, don't be afraid to spend money!" Zhang Bende urged.

"Okay, I'll take care of it right away." Xu Zhi said something, and when he was about to leave, he suddenly thought of something.

"Mr. Zhang, I heard that Yu Dongqing has a good personal relationship with Jin Yunfeng of the Imperial Capital. Will Jin Yunfeng make every effort to guarantee the screening rate of Yu Dongqing's film?"

"A good personal relationship? How good can it be?" Zhang Bende snorted coldly: "Do you think Jin Yunfeng interfered with the filming rate of theaters because of this relationship? You are wrong! In the face of interests, let alone friends, sometimes even parents You can deny it!"

Time passed quickly, and it was already the 23rd of the twelfth lunar month in the blink of an eye, and the Spring Festival was only a week away.

Today is the Lunar New Year, and Yu Dongqing finally finished all the film promotion work, stayed at home quietly, sitting on the sofa and drinking tea comfortably.

Yu Tongtong is playing the piano in the living room.

Hey.
Drinking steaming tea and listening to my daughter's beautiful piano sound, this is life.

Thinking of being as busy as a dog some time ago, Yu Dongqing couldn't help but sigh.

At this moment, the phone rang, and seeing that it was Li Wan, he picked it up.

"Holly, it's bad! Someone on the Internet is smearing our movie!"

　Thanks to book friends 20190318164243794, book friends 20181108210514481, ghxs, readers 1661550644301701120 for the monthly votes
　　
　
(End of this chapter)