At first, I just wanted to make money

Chapter 318 The first shot (24)

On the 20th, the promotional team of "The Fox Wife in the Mountain Village" arrived in Wuhan. The film has been released for five days. I only know that the box office in the first two days was 1400 million. I don't know the box office results after that...

Of course, the publisher gave an estimated value: five days of release, 2200 million at the box office...

After all, it is the first time to publish, so I dare not brag about it...

Before 04, domestic box office statistics were performed manually, which was not only time-consuming and labor-intensive, but also not accurate enough.

Beginning in 2004, the government launched a software system to calculate the box office through the Internet, and it is the Film Special Fund Office of the General Administration of Film that is responsible for the statistics and release.

This is the only authoritative box office statistics agency in China. It comes from the actual data received by computer ticketing terminals in theaters across the country. It is released every Tuesday and published on "China Film News" every Thursday.

However, due to the untimely release and no legal reprinting on the Internet, the awareness and influence are very limited.

To be honest, most people don't even know what "China Film News" looks like.

This is a loophole, and the information is opaque, causing the issuer to brag unscrupulously.

Tang Ren and Tianmei Company are new to publishing, and they dare not brag, so they gave similar data...

The score of 2200 million is already very impressive.

In five days, it directly broke the upper limit of genre films. Previously, the highest box office of the Chinese thriller genre was "Please close your eyes when it gets dark" at 2000 million...

So, the publicity must continue...

Mobilize as many viewers as possible to buy tickets.

"Mountain Village Fox Wife" promotion continues...

In the past few days, there has been a lot of going around, and the big cities are running publicity, and the questions are all about talking, so there is no need to elaborate.

But today a reporter asked something different.

"The actors of "The Fox Wife in the Mountain Village" have a lot of overlap with "Sword of China". What are the considerations based on?"

Shen Xudong was stunned for a moment, and he really had a new question, so he replied: "The script of "The Fox Wife in the Mountain Village" was released during the filming stage of "Sword of China". In "Sword" I chose..."

"Then why didn't Liu Yifei play the role?"

"...I don't know about this...I'm just a screenwriter, not in charge of finding actors..."

……

Shen Xudong still saved face for Liu Yifei in public...

Cai Yinong will not, and directly revealed the reason during the interview: her manager doesn't like "The Fox Wife in the Mountain Village"!
Attracted a lot of media coverage.

"Immortal Sword" is currently being broadcast on terrestrial satellite TV, and Zhao Ling'er is also popular. If there is any news at this time, it will be reported!
"Mountain Village Fox Wife" recently reported...

Some negative, basically saying that there is no artistic value and so on.

Because "Peacock" was released...

Winner of the Silver Bear Award at the Jury Prize at the Berlin Film Festival, Gu Changwei's first film...

Stepping on "The Fox Wife in the Mountain Village" for marketing.

Similar to "the literary and artistic attributes of movies", "the box office of the award-winning works of the Berlin Film Festival is actually not as good as a horror movie, this is the sadness of movies"...

Although the propagandists of "The Fox Wife in the Mountain Village" are upset, but...it's hard to say anything. The general opinion is that award-winning movies deserve high salaries, which is understandable!
Just step on it, it will not affect the box office revenue of "The Fox Wife in the Mountain Village"...

At this time, the news about Liu Yifei's eyesight and blindness broke out, and to some extent it can be regarded as an extra point for "The Fox Wife in the Mountain Village"!

Shen Xudong was very unhappy, not because of Liu Yifei's affairs, but... The announcement of "Peacock" was too much!
It can be seen that some comments are stepping on "The Fox Wife of the Mountain Village", as if the popularity of "The Fox Wife of the Mountain Village" is a kind of harm to Chinese movies...

……

On the 22nd, the crew returned to BJ. A reporter specifically mentioned the box office of "Peacock" at 220 million in the first weekend, and wanted the crew to share their views.

Shen Xudong finally couldn't bear it anymore, and fired for the first time:
"Our film critics have always despised commercial films and praised literary films. This is understandable, because commercial films themselves are about excitement, and the elements they use are also popular with audiences;
Anyone who is engaged in academics and studies movies must know that the outsider watches the excitement, and the insider has to watch the way..."

"But I found that our reviews always ask the audience to support literary films. I don't understand this. After all, literary films will not become the mainstream in cinemas all over the world!"

"I don't understand why the directors of domestic literary and artistic films are always obsessed with various shots and pictures, and give up the basic narrative. Literary and artistic films themselves belong to niche films, so why do you expect the public to pay for them? The Chinese film market has only been open for a few years ?”

"Whether it's a literary film, whether it's a director, an actor, or even the audience, they have to despise the audience of commercial films in terms of aesthetics, but also want to crush commercial films in terms of film quality, and want to keep pace with the box office... Why do you take all the good things? gone?"

"Berlin Silver Bear? So what? Promoting a movie is promoting the movie. What's the point of stepping on "The Fox Wife in the Mountain Village"? If you have the ability to let the audience buy tickets, what's the point of cursing?"

At the end, he added: "Commercial films focus on popular art and cater to the public's aesthetic expectations. It is a very natural economic law for commercial films to sell well. I don't understand why "The Fox Wife in the Mountain Village" is a Chinese film because of its popularity. sad?"

As soon as these words came out, the scene was quiet for a while, and then it seemed that the pot had exploded, and they all raised their microphones:
"Xudong, do you think the promotion of "Peacock" is inappropriate?"

"So, you mean that "Peacock" is not worth buying tickets for the audience?"

"Xudong, are you declaring war on Bona?"

Uh, the publisher of "Peacock" is Bona...

"I didn't mean that!" Shen Xudong waved his hand: "I've read "Peacock", as well as the original novel and the movie. Of course it's a good movie, but it's not the same genre as "The Fox Wife in the Mountain Village". Compare it together? We promoted "Outstanding Citizen" last year and didn't say anything about the sadness of Chinese movies!

"But literary films are a necessity in the film market!"

"Of course I know!" Shen Xudong nodded: "This is the basis for ensuring the diversity of cultural genes in movies. Various non-mainstream and avant-garde techniques may develop into the mainstream in the future, but if the mainstream itself does not exist, various To be unconventional is to be a circus.”

"In addition, there is no necessary relationship between winning awards and high box office. Whether you can win awards depends on the artistry or judges' aesthetic standards, and whether the box office is high depends on entertainment or marketing effects!"

"The audience chooses which movie to watch, and you still have to be educated? Is it addictive to be a father? It is because of the existence of these people that the term "artistic film" has been spoiled!"

"Now, when the general audience hears the word literary film, they subconsciously feel that it is obscure and difficult to understand. It must not be good!"

……

The reporters are very satisfied, and Shen Xudong is also very happy, this is a small test!

About literary films, commercial films, etc., Shen Xudong has long held his stomach and wanted to say something, but last time he said these things, he was directly quoted by reporter Zhang of the "Beijing News", making it a negative example...

This time it was a public response.

Although they are all mocking, the words are still very cautious...

Sure enough, the next day, various reports from the print media and online media...

(End of this chapter)