Chapter 57 Good Timing

Zhang Jiqing was full of confidence after receiving Jiang Nian's guidance.

In the past, Xiao Jiang was always unwilling to expose her traces, so she was always reluctant to contact me. Now is a good time to continue promoting with all her might.

"Well, President Xiao Jiang has some suggestions for revisions to the advertisement, so he immediately asked the people from the advertising company to make adjustments and put the new advertisement on TV as soon as possible." Zhang Jiqing instructed his secretary Yang Qin.

Yang Qin was a little worried and said:
"Should the ad be changed now?

Xiao Jiang has a question about whether the script is good, I am afraid that Xiao Jiang will still be dissatisfied after changing it. "

"Don't say that." Zhang Jiqing looked at Yang Qin, with a slightly gentle tone, "You did a very good job before, Mr. Jiang didn't deny your creativity, but we were a little hasty before, and we lacked polishing on some details. .

It is indeed a bit embarrassing to see, hehe, and Mr. Jiang did not deny all the advertisements immediately.

It's just because we only made one advertisement, it's really tiring to put it on for one night. "

He clicked on the email and said with a smile:
"The email from the headquarters has arrived, and this time our head of public relations will personally direct our script.

You go to contact Minister Han, I believe our advertisement will be better in the future. "

Yang Qin was moved and said:

"Yes, I will do my best!"

·
Advertisement Jiang Nian did not personally micromanage it.

Late-night advertisements are like this, what else can be found, the problem is to burn all the money as soon as possible, this is the kingly way.

She told Han Jianing to hurry up and contact other provincial stations, and madly cast advertisements late at night.

Those TV stations heard that someone wanted to pay a big price for the late-night show, and no one watched it. They couldn't agree with each other, and they all sincerely discussed and cooperated with Han Jianing carefully.

Although the monthly subscription for a single TV station is not expensive, but if you subscribe to more than 20 stations in one go, you can still easily spend about 1000 million yuan each month, which finally made Jiang Nian feel a little relieved.

Huh, it's done.

Now their sales counters are not available in most provinces, so what is the use of advertising in these provinces even if someone sees them?

Isn't it a waste of money and a waste of suffering?

What made Jiang Nian even happier was that the foreign capital she had been waiting for finally came.

Years later, a large wave of international brands began to land in China with Shanghai, Fengtian, and Yangcheng as the fulcrum, including the Gaul beauty brand with unrivaled scale and R&D strength in later generations, which finally landed.

Jiang Nian has already seen their overwhelming advertisements on the road. These products are very willing to spend money. Coupled with the concept that foreign monks can chant scriptures, people in this era generally have no concept of beauty ingredients. If they have money, they will definitely buy international brands first. .

And I can finally point out the product that has been brewing for a long time.

"Yes, the lotion is ready to go on the market." Jiang Nian said confidently.

Wu Xuejun said a little worriedly:

"Xiao Jiang, the products produced by several international brands are creams and lotions. Our products don't have much new ideas. Do you want to adjust the formula?"

Jiang Nian always felt that using ingredients that were completely different from international brands would be unorthodox, and naturally would not be favored by others.

But after several failures, she also understood that now everyone doesn't understand the trend of big brands in the country, and even many big brands have not yet gained a firm foothold, and any weird thing she develops will be blown to fill the gap in the market.

Well now, I get the same ingredients as the big brands, and the price is about the same, so why would anyone buy our stuff?
She confidently said:
"It doesn't matter, now is the best time."

Wu Xuejun has been making lotion for many years before, and all he can do is a bunch of extremely low-cost and extremely cheap products. Now he really wants to make lotion that matches the big brands, and he is really nervous.

But it's not a big problem, trust Mr. Jiang!
Zhang Juemin has come back from vacation. He left early and returned late these days, and has been optimizing the production process of hyaluronic acid. His student Guo Haiping came to Pengcheng. The two have been exchanging ideas on the phone and repeatedly changing the ingredients.

Jiang Nian is in such a hurry to make lotion now, because he is afraid that they will have some serious work in the future, so he designs the lotion first.

I don't believe he can do anything with this thing.

"The idea this time is to learn from the ideas of big brands, simplify the ingredients, and the effect... er, no effect, just focus on moisturizing.

This should not be difficult for Mr. Zhang, right? "

Zhang Juemin smiled bitterly and said:

"Of course it's not difficult, but Mr. Jiang, are you sure?
Our products used to be mainly functional, but this time we only focus on moisturizing... How do we promote it when we promote it? "

"Let's discuss it with Minister Han during the publicity! In short, make the product first. The research on hyaluronic acid is a long-term project, so we should not be too anxious.

But our products still need to be made little by little. Mr. Zhang, it's time to train some newcomers. "

Zhang Juemin chuckled:
"You have also met my student Guo Haiping. He is very devoted to scientific research and has a bit of a stubborn personality. He may not be very happy in the public house.

Does Mrs. Jiang have any idea to recruit him under his command? "

puff……

A serious undergraduate like Guo Haiping, or a regular scientific research expert who has been in the company for a while, won't take off immediately if he comes to the company?
Dream, say nothing!

Uh, I used to catch someone to pretend to be a boyfriend, but now I kick him away, it sounds a bit scumbag.

Give him a car in the future to comfort him and forget it.

Jiang Nian sternly said:
"Brother Guo is a serious civil servant with a staff, so coming to a self-employed company like ours will not delay his future?

Forget it, just call him to guide the work when you have time in the future. "

Zhang Juemin showed a slight disappointment, but after thinking about it, Mr. Xiao Jiang's family likes well-established people very much. Maybe Mr. Jiang beat around the bush to express his interest in this student.

Guo Haiping is unassuming, but he is very stubborn in scientific research. Zhang Juemin feels that life in the system is not suitable for him.

Xiao Jiang always said that he should come to guide the work frequently, so I will call him often. I believe Xiao Hai is also willing to support the company's work.

·
Knowing that the company is going to launch a new product, the atmosphere of the whole company is very enthusiastic these days.

Especially a group of new employees.

This is the first time the company has produced a new product since they joined the company. It is said that they are still facing direct competition from big foreign brands. It depends on whether it is a mule or a horse.

Bu Shenglian, who is about to go to the new production line as the line leader, is also very serious these days.

During the month of Chinese New Year, she would go to the gym for a while after get off work every day. Although she has not improved significantly, she feels that her body has become much lighter, and she is more agile and quick at work. Most of the male workers are not as good as her.

Today, she worked a night shift for a co-worker. When she first came to the lounge, she saw a few co-workers gathering to watch TV.

What TV is there to watch in the middle of the night?
Bu Shenglian leaned over curiously and asked:

"What are you looking at?"

A female worker turned around and said enthusiastically:

"Bu Gong, come and take a look, the North Company's advertisement has been updated, it's fun."

"what?"

People who watched the advertisement of the Northern Company that broke through the sky awkwardly felt like throwing up. Everyone said that Manager Zhang of the Northern Company had drunk too much. What kind of aesthetics is this?

Now it's finally updated.

Bu Shenglian leaned over curiously, looked at the picture on the screen in doubt, and said in astonishment after a long time:

"This... is this an advertisement?"
-
Small theater time:
Jiang Nian: Let me see what kind of shit they did?
After half an hour.

Jia Xingying: Hey Niannian, why did you pass out, are you all right?

(End of this chapter)

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