Chapter 67 Three No Commitments to the Noon Sunshine!

On the afternoon of the 27th, Zheng Wentong and his party appeared at Noon Sunshine Film and Television Co., Ltd.

Hou Hongliang introduced the directors of Noon Sunshine to Zheng Wentong in turn.

"This is Director Kong Sheng and Kong."

"Hello, Director Kong." Zheng Wentong was very enthusiastic and shook hands tightly, "My parents like "Crossing the Guandong" and "Parents Love" you filmed, and I will revisit them when I have time."

"This is Li Xue."

Zheng Wentong smiled unabated, "Hello, Director Li, "All Quiet in Peking" and "A Family in Wenzhou" are also screen classics. I heard that your film "The Pretender" will be released in August?"

Noon Sunshine has a total of two soul cores, one is Hou Hongliang, the producer, and he is in charge of the business alone.

One is Kong Sheng, that is the gold-lettered signboard of Noon Sunshine. Whether it is an independent director or a co-director, all the works are excellent, and the Feitian Award is even softer.

After introducing the first generation of directors, Hou Hongliang began to introduce the second generation of directors, Sun Molong, Cheng Kaizhou and Jian Chuanhe (he).
Sun Molong's masterpiece is "I Am Yu Huanshui", Cheng Kaizhou's "Do you know whether it should be green, fat, red and thin", and Jian Chuanhe's "Everything is good".

The first season of "Ode to Joy" was co-directed by Kong Sheng and Jian Chuanhe, and its reputation and ratings were good. When Cheng Kaizhou and Jian Chuanhe co-directed the second season, it received rave reviews.

The reason for this situation is that capital is eager for success.

Noon Sunshine abandoned the original plan of only filming one or two high-quality TV series a year, and filmed six or seven TV series a year. The second-generation directors were immature and could not afford to lead the way, so "Surgery Storm" and "Ode to Joy 2" were rated Dismal, word-of-mouth decline.

Because the second-generation directors of Noon Sunshine could not keep up with the speed of capital, this is the main reason for the decline in the quality of the drama.

After Hou Hongliang introduced everyone, everyone entered the conference room together.

Zheng Wentong has four people here, Zheng Wentong, Xu Ru, Meng Qian and Yang Jianbin.
On the side of Noon Sunshine are Hou Hongliang, Kong Sheng, Li Xue and the second-generation directors. They are all shareholders of Noon Sunshine Film and Television Co., Ltd., with different shareholding ratios.

Zheng Wentong said: "Actually, I noticed Noon Sunshine very early on. After Mr. Hou resigned from Shanying, Noon Sunshine developed from a production team to today's film and television company, and began to be responsible for the production, production, and distribution of TV dramas. Hou Always hard work.”

Hou Hongliang waved his hand, "Director Kong and Director Li are the core souls of Noon Sunshine. I'm going to be a good housekeeper for them so that they can create with peace of mind."

Zheng Wentong continued to boast: "The three armies have not moved, food and grass go first, soldiers are fine and food is sufficient, and they are invincible. Director Kong and director Zhang Kaizhou co-produced the military-themed "Battle of Changsha". Are you fighting? The logistics work is the most important thing, Mr. Hou This big housekeeper is not good."

"I noticed that so far, Noon Sunshine's TV dramas have been co-produced with Shanying. It may be that the company has only been established for a few years, and it is limited by insufficient resources and funds."

Zheng Wentong spoke bluntly, and Hou Hongliang was not displeased, and continued to listen attentively.

Zheng Wentong continued: "In fact, I am more concerned about the development model of Noon Sunshine. Do you want to become the Warner Bros. in China, or the HBO in China?"

Hou Hongliang smiled, "There are already Huayi Brothers in China, and now I am also considering whether to build a company with a full industrial chain, a film city, and various downstream companies for film and television."

Zheng Wentong answered, "I remember last year that Shanying Co., Ltd. welcomed capital investment and planned to go public, but Mr. Hou resolutely resigned as the general manager of Shanying Co., Ltd. and devoted himself to Noon Sunshine."

"Because the company's listing will involve most of the capital operation, which will make you tired, and even affect the creative work you are good at. Thinking that these will become the normal state of your work, so you choose to leave Shanying shares. I am not saying that wrong?"

Kong Sheng smiled, "It seems that Mr. Zheng is really concerned about our small workshop."

Zheng Wentong continued, "'There is a priority in learning, and there is a specialization in art'. In terms of TV drama production, you are all experts. I follow the example of my predecessors, but when it comes to investment and capital operation, I can definitely communicate with Mr. Hou."

"No, no, Mr. Zheng is not a layman in the film and television industry. It was Mr. Zheng's idea that Junshe Culture Media released "Wolf Warrior" as a guarantee."

"I heard that Mr. Zheng also suggested revising the script of "Wolf Warrior" to make the storyline flow more smoothly and naturally. You are not a layman who knows nothing."

"And Mr. Zheng's company has accumulated a lot of high-quality IP. If we hadn't planned to switch to filming modern dramas, we wouldn't have come into contact with Mr. Zheng's company." Kong Sheng thought Zheng Wentong was being modest.

"Of course capital is profit-seeking. The reason why I am willing to invest in Noon Sunshine is of course to make money. I don't deny that."

"Of course there is no shame in making money, but I don't want to smash the golden signboard of Sunshine at Noon. I hope that the production at Noon must be a high-quality product, just like the previous Mountain Shadow."

"I suggest abandoning the construction of movie theaters, cutting off the artist brokerage business, and terminating contracts with its artists. Like the HBO model, rely on high-quality creative content to build the Noon Sunshine brand, and then gradually explore more profit models." Zheng Wentong gave suggestions.

Zhang Kaizhou and Jian Chuanhe disagree. After all, the artist brokerage business is also a cash cow, with a revenue of several million a year and a high gross profit margin.Huace Film and Television's annual brokerage income exceeds 60 million yuan, and its gross profit rate exceeds [-]%.
"Boss Zheng means to let us give up the development plan of the whole industry chain and do what we are best at." Li Xue asked.

"Yes, the barrel theory says how much water a bucket can hold depends on the shortest plank. But whether a company can survive for a long time depends on the longest plank, which is your core competitiveness."

"I think the development of the entire industry chain itself is a paradox. Huayi Brothers is now in full bloom, but its stock price is falling all the way. In two years, its market value will be overtaken by Enlight Media and Bona Pictures."

"With this operation, the valuation of Noon Sunshine may not be too high in the early stage, but the foundation will be deeper."

"Now that we have entered the era of mobile Internet, iQiyi, Penguin Video, Youku, and Mango TV will spend more money to purchase high-quality original content. In one or two years, it is not uncommon for a TV series to bring hundreds of millions of income to film and television companies. .”

"If I invest in Noon Sunshine, I have three non-promises: I will not pursue Noon Sunshine in a hurry to go public, I will not interfere with the director's creation, and I will not rush to expand the number of TV dramas produced every year."

Kong Sheng and Li Xue glanced at each other, and were quite satisfied with Zheng Wentong's three nos.For directors, they especially hate being coerced by capital, which affects the production results of the entire TV series.

"Mr. Zheng has already invested in Junshe Culture Media. I heard that the movie "Wolf Warrior" alone has earned over [-] million yuan." Li Xue asked tentatively.

Xu Ru knew that Zheng Wentong's three no-promises had moved the directors of Noon Sunshine, so she added fire.

"The final box office of "Wolf Warrior" was 6.55 million. Junshe Culture Media finally made a profit of 9139 million, and the slope capital took the bulk and got 7311 million."

Xu Ru revealed the agreement between Zheng Wentong and Zhong Lifang.

Hou Hongliang is really envious. In 14, Noon Sunshine made a profit of 7000 million a year, and Slope Capital realized it with just one movie.

However, Junshe Culture Media’s 2500 million publicity and distribution funds in the early stage were all advanced by Ramp Capital, so it is normal for Ramp Capital to take the bulk.

Shanying shares and Noon Sunshine have jointly produced several TV series, and the profit share of Noon Sunshine is not as good as that of Shanying shares, so he came up with the idea to introduce capital and realize a solo flight.

In addition to Ramp Capital, CMC has also been discussing financing with Hou Hongliang, but Li Ruigang is relatively strong and has set up many assessment conditions for Noon Sunshine.

Li Ruigang made a promise to Hou Hongliang to set up a subsidiary company under CMC, bringing in Arima and Penguin as shareholders, and leaning against a big tree to enjoy the shade. At least the TV series produced by Noon Sunshine must have promotional resources on Youku and Penguin Video.

"Mr. Zheng, if Noon Sunshine accepts your financing, how will we solve the current difficulty of listing film and television companies, because most of the film and television companies queuing up to hit the A-share IPO end in failure."

Sun Molong, Zhang Kaizhou, and Jian Chuanhe looked at Zheng Wentong together to see how he would answer the question they were most concerned about. Because they held fewer shares than Hou Hongliang's Iron Triangle, they hoped that the company could go public in the future and realize the shares.

"Our slope capital is ready to acquire Galloping Horse. Under the auspices of Zhong Lifang, we will restart the listing of Galloping Horse, and realize the listing on the Hong Kong Stock Exchange before the end of 16."

"Noon Sunshine's direct listing is undoubtedly more difficult, and we have no way to operate two film and television companies to go public at the same time, after the successful listing of Galloping Horse."

"We will acquire 100% of the equity of Noon Sunshine Film and Television Co., Ltd. and reach a wholly-owned acquisition agreement."

"I can promise that the original management team of Noon Sunshine will continue to be responsible for the production of TV dramas, online dramas and movies, and have independent creative rights, so as to realize the curve listing of Noon Sunshine." Zheng Wentong said his plan.

Zheng Wentong's idea came from Yuewen Group's wholly-owned acquisition of Xinli Media, so as to realize Xinli Media's curve listing.

It has to be said that Zheng Wentong's face-to-face communication this time was very effective, and Hou Hongliang quickly agreed to Slope Capital's investment in Noon Sunshine.

Noon Sunshine received the A round of financing from Incline Capital, which invested 1 million and became the largest shareholder, holding 5000% of the shares.

Hou Hongliang ranks second with 23.5% of the shares, and Kong Sheng, Li Xue, Sun Molong and others hold between 15.19% and 1.47%.

After obtaining a huge amount of financing, according to Zheng Wentong's suggestion, Noon Sunshine will independently produce "Langya Bang" and jointly produce "The Pretender" with Shanying.

Noon Sunshine will partner with Liu Tao, Jin Dong, and Wang Kai to set up three companies with a registration of 1000 million, and deeply bind these three actors.

Noon Sunshine will immediately start to form the crew of "Ode to Joy", co-directed by Kong Sheng and Jian Chuanhe.

On the way back to Puhai, Meng Qian felt emotional, "I still remember that I just took over the financing case of Station B last year. The 3500 million investment contract made my nervous hands go weak. I studied the contract repeatedly for fear of making mistakes. Our Finance University The professors of the law department and the brothers and sisters of the law firm helped me check for omissions and fill in the vacancies."

"As a result, I helped to sign a 1 million investment contract this year, and my heart was not disturbed. Sister Xu Ru, do you think I have grown a lot?"

"Yes! But the more important reason is that Mr. Zheng is richer than last year! Maybe next year you will have the hope of presiding over a billion-level acquisition." Xu Ru smiled. Like Meng Qian, she also sincerely wished Ramp capital can develop better and better.
 Thank you Qinglian Swordsman for your reward. I have something to do today. I will update two chapters first. Today, if the collection exceeds [-], I will add an update.

  
 
(End of this chapter)

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