Chapter 210 Start the galloping pony listing plan!

The biggest news in the entertainment industry in September was that a male celebrity named Qiao passed away due to depression. Because his family was worried that Qiao's ex-girlfriend would make a fuss about the funeral by breaking the news, the funeral could not be held smoothly.

Bai Xiaolu was going to post a Weibo to mourn, but Zheng Wentong stopped her. "The deceased has passed away, and we have no contact with him. It is the greatest respect not to disturb him. If you post a Weibo, some people will say that you are deliberately goofing off. Some netizens do nothing all day long, just like BB."

"Passing Through Your World" was released for 10 days, and the box office exceeded 5 million. The producer, Pony Gallop, and the distributor, Wuzhou Films, both made a lot of money.

The filming cost of "Passing Through My World" was 1000 million, the remuneration of several leading actors was 2500 million, and the publicity cost was 3000 million. The total cost was around 7000 million RMB.According to the box office estimates of Maoyan Movies and Tao Piao Piao, the box office of this movie is about 7.5 million to 8 million yuan, and "Passing Through Your World" is the leading Mid-Autumn festival.

However, there are many good-looking movies released on the National Day file on September 9, such as "Operation Mekong" directed by Lin Chaoxian.

When "From Your World Road" was released, some media caught Zhang Yibai, Liu Yan, and Deng Chao's black material. Zheng Wentong knew that the film and television company was playing tricks, so he contacted the other party and communicated on the phone. The manuscript was withdrawn without a sound, without causing any waves.

Everyone is in the same circle, and Pony Gallop's background is much cleaner than the other two. Zheng Wentong and the other party have signed a mutual non-discrediting treaty, similar to the Soviet-German peace treaty during World War II. At least it can guarantee that "from your During the release of "Passing Through the World" and "Crazy Alien", they will not be disturbed by peer factors.

They also have several big-budget films released at the end of the year. If they push Zheng Wentong hard, their films will not even have a chance to be released.

In late September, Zheng Wentong received Cheng Wei, vice president of Asia Pacific of Deutsche Bank, at his home in the garden above Puhai.

Although Cheng Wei bought a single-family villa with a swimming pool on Hong Kong Island, he still envied Zheng Wentong for owning such an old house with a garden. This irreproducible scarcity is itself the selling point of a luxury house.

Shangfang Garden also sold an old bungalow with a residential area smaller than Building No. 7 this year at a price of 6311 million. Zheng Wentong’s bid for Building No. 4800 last year at a price of 7 million was a mistake.At that time, local rich and wealthy businessmen in Puhai paid close attention to every move of the stock market, and the billionaires participating in the auction at that time were not as rich as Zheng Wentong, so he was able to successfully bid for it.

Although Zheng Wentong and Cheng Wei have kept in touch, they have not seen each other for a year. When Zheng Wentong set up a family office in Hong Kong Island, he took time to meet with Cheng Wei. Deutsche Bank has been paying attention to the listing plan of Galloping Horse in Hong Kong Island .

Cheng Wei looked at the energetic Zheng Wentong, he might have had the qualifications to be friends with Zheng Wentong last year.Just one year later, Zheng Wentong has transformed himself into the youngest Internet tycoon in the mainland Internet industry. He still has to show respect for Zheng Wentong's huge wealth.

Residents of Hong Kong Island are particularly keen on making wealth rankings, and their entertainment magazines are also particularly fond of exposing the affairs of wealthy families and female stars.When you are a department, bureau, or cadre in the Mainland, they may not feel much, and you can't control them.

But if you have a net worth of tens of billions, their attitude towards you will be completely different immediately.The richer you are, the more polite they are to you. This is how capitalist society is, just like the line in "Mind Reader": "Sorry, you can really do whatever you want with money."

Cheng Wei briefly reviewed the great changes brought about by Zheng Wentong's entry into Galloping Pony.Invested 2 million to produce two films, and released "The Mermaid" with a guarantee.He has successively created three popular variety shows "Tucao Conference", "Tucao Show Conference" and "Longing for Life", and the produced TV series "Ordinary Glory" was recorded on CCTV.

Although "Crazy Alien" has not yet been released, Deutsche Bank has calculated that Galloping Pony's revenue in the first three quarters has exceeded 12 billion, and the total annual revenue is expected to exceed 16 billion yuan, with a profit of more than 5 million yuan.

Deutsche Bank referred to Enlight Media, an established film and television company, which was listed on Hong Kong Island in 2011 and currently has a market value of 320 billion yuan.

According to Enlight Media’s financial report in the first half of the year, Deutsche Bank made a forecast for Enlight Media’s revenue. In 2016, Enlight Media’s revenue was between RMB 16 billion and RMB 18 billion, and the net profit of Enlight Media attributable to the parent company was RMB 7 million. to 8 million.

Therefore, Hong Kong Island investors welcome the listing plan of Yanjing Galloping Horse. As long as Zheng Wentong does not seek a high valuation and goes public at a valuation between 80 billion and 100 billion, if the box office of "Crazy Alien" If it can be sold well, then the stock price of Galloping Horse after its listing will definitely welcome investors' optimism. It is not difficult at all to double the market value and reach a market value of 150 billion to 200 billion.

After the successful listing, Galloping Horse may be behind industry giants such as Ahri Films, Wanda Cinemas, Huayi Brothers, and Enlight Media, but it is at least one of the top five large film and television companies in the mainland.

Zheng Wentong and Cheng Wei have the same idea. Zheng Wentong plans to raise RMB 8 million to 10 billion through an IPO for the acquisition of animation production companies and special effects companies. Nian Chasing Light Animation created the animated film "The Origin of the White Snake".

The target of the special effects company that Galloping Horse is going to acquire is Orange Vision, which participated in the special effects production of the movie "The Wandering Earth".After Galloping Horse bought the special effects production company, Zheng Wentong was going to start filming "The Wandering Earth".

When "The Wandering Earth" hits the box office, Zheng Wentong will start the construction project of the Three-Body Cinema in Jiangchu. At that time, he will need to raise at least 50 billion to 100 billion construction funds through the capital market of Hong Kong Island. It is possible to invest in the construction of the Three-Body Cinema project, which has a long cycle and high risks.

Zheng Wentong intends to make Galloping Pony into China's Disney. In addition to theaters, Galloping Pony will be deployed in the entire industry chain of the film and television industry, and the Three-Body Studio is also an indispensable part of Galloping Pony.

Cheng Wei is actually more optimistic about Galloping Horse. After all, Galloping Horse currently holds three popular variety shows, and these variety shows have at least five or six years of lifespan. This means that Galloping Horse can earn at least 10 billion yuan in the next five years. This is a major boon for investors.

"Mr. Zheng, last year in Hong Kong Island, I made an agreement with you that I would come to visit you when "Passing Through Your World" is released. Unexpectedly, I have waited for a year for this visit." Cheng Wei said.

Zheng Wentong poured Cheng Wei a glass of red wine, "A good red wine has a full-bodied taste and a long-lasting fragrance. It is always worth the wait."

Cheng Wei looked at Zheng Wentong's full wine cabinet, and marveled at Zheng Wentong's extravagance, "Mr. Zheng's expensive red wine is probably worth over [-] million, right?"

Zheng Wentong had a look of color on his face, "Actually, when we released "Mermaid" with a guarantee, I didn't know that a movie could make a red wine brand popular. The winery should pay Master Xing a separate advertising fee."

Cheng Wei only thought that Zheng Wentong had told a joke, and echoed it. The focus of the two people's conversation was still around the listing plan of Galloping Horse.

The listing application process of an enterprise often involves multiple professionals and institutions such as sponsors, reporting accountants, legal advisors, underwriters, and underwriters.

Zheng Wentong chose Huajin Company as the sponsor agency. This state-owned investment bank with a strong background will help Yanjing Pony Galloping complete the pre-listing approval work. Ernst & Young Huaming, one of the four major accounting firms, will be responsible for the audit and declaration work, and the company will go public. Internal audit and internal adjustment of finance and taxation.

Yanjing Infront Law Firm will serve as the legal counsel for the listing of Galloping Horse, and Deutsche Bank will be the lead underwriter for the listing of Galloping Horse.

As the lead underwriter, Deutsche Bank definitely hopes that the pre-IPO valuation of Galloping Horse should be as low as possible, but the listed company must hope that the pre-IPO valuation should be as high as possible, so that it will be easier to raise more funds after the IPO. funds.

Zheng Wentong was also unwilling to be a loser, and threw out his negotiating trump card, "After the box office of "Passing Through Your World" exceeded 20 million, the market is that film distribution companies are more optimistic about the unreleased "Crazy Alien". Culture is preparing to release "Crazy Alien" exclusively with a guarantee of 6.8 billion yuan, which means that Galloping Pony has already obtained a high revenue of [-] million yuan in advance next year."

"In addition, Ali, Wangyi, Youku, and Cheung Kong Industrial will participate in the listing plan of Galloping Horse as the cornerstone investors of Galloping Horse." Zheng Wentong said.

Cornerstone investors are generally some first-class institutional investors, large enterprise groups, and well-known rich men or their companies. The introduction of cornerstone investors is also an affirmation of the fundamentals and development prospects of listed companies, and it is a great benefit to other investors in the market. confidence.

Cornerstone investors need to promise to purchase a corresponding proportion of shares before the issuance, and must lock up at least 3 to 6 months and cannot sell shares, and cannot repurchase shares after listing.

For example, Galloping Horse’s prospectus also discloses some information about cornerstone investors, such as how many shares Ali, Wangyi, Youku and Cheung Kong have bought, what cooperation plans they have, and what benefits these cornerstone investors can bring to the company, etc. .

Cheng Wei was surprised. Ari, Wangyi and Youku are all business partners of the slope system. It is normal for them to participate in the plan of Galloping Pony. How could Li Chaoren's Cheung Kong Enterprises be willing to participate in the listing plan of Galloping Pony as a cornerstone investor? Come?

Even if young people on Hong Kong Island scolded the four major families for monopolizing the Hong Kong Island market and driving up housing prices, it would not affect Li Chaoren's status in investment institutions. Even if Cheung Kong subscribed for a small amount of shares, it would have a symbolic meaning as a weather vane.

Cheng Wei knew that it was meaningless to lower the price, and Deutsche Bank agreed to operate the listing of Galloping Horse at a valuation of HK$85 billion.Before Galloping Horse goes public, Zheng Wentong will pay the internal price to the management headed by Zhong Lifang and Fu Yi, sign directors Ning Hao, Zhang Yibai, screenwriter Shu Huan and others, and sign actors Shen Teng, Ma Li, Yang Zi, Bai Jingting, Bai Xiaolu, etc. and others to sell part of the shares.

The price per share is 25 yuan, and a maximum of 600 million shares can be sold, accounting for about 3% of the total share capital of Galloping Pony, which is 2 million shares.After the employees of Galloping Horse have subscribed for shares internally, Deutsche Bank, Ernst & Young Huaming Accounting Firm, and Yanjing Infront Law Firm will officially launch the listing plan of Galloping Horse in Yanjing.

Slope Investment spent 5 million yuan to obtain 6330% of the equity of Yanjing Galloping Horse. Based on the listing valuation of 48.33 billion yuan, after the listing of Galloping Horse, the value of this part of the equity will exceed 85 billion yuan. Zheng Wentong felt deeply, It's still faster to get money from capital operation.
(End of this chapter)

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