This actor wants to pay more

Chapter 568 The arrival of the traffic era

In August, Yang Mi’s Gu Jian Qi Tan finally came to an end after sweeping the same period.

At its peak, the highest ratings were 1.75.

Times are different. With the rise of the Internet, online platforms have taken away a lot of traffic. Nowadays, TV dramas with a ratings of over 1 are considered high-quality.

If it reaches 1.75, it will definitely be a hit drama of the year.

Those who can break 2 are phenomenal.

Just when everyone thought it was over, they didn't expect that Gu Jian Qi Tan would be broadcast online immediately, starting the second round of harvesting.

In today's society, college students and office workers are the main force in the ratings, but usually these main force are either at work or in school, so they have no time to watch TV.

They all wait for weekends or after the online broadcast is released, and watch it online with their mobile phones and computers.

On the Tencent platform, Gu Jian Qi Tan was released, and it received 1.7 billion views in one week and was watched by more than 7 million people.

Internet platforms are no different than TV dramas, which air two episodes a day. Unlike the Internet, it is a stud show, and netizens watch it intensively.

Although 1.7 billion per week is an exaggeration, it is still within the scope of science.

This drama has 48 episodes. Under normal circumstances, if one person finished the drama, it would have been viewed 48 times by more than 7 million people, which is close to 300 million views.

However, the algorithm of online platforms does not count one episode as one view. Highlights, previews of the next episode, and advertisements in the middle are all counted as one view.

On average, one episode has to be played seven or eight times.

Just when everyone thought that 1.7 billion views was the limit, within a few days, the number of views reached 2 billion.

The momentum of Gu Jian Qi Tan shows no signs of weakening at all. Two billion is not the end, it is still rushing forward.

Two and a half billion, three billion...

Speaking of which, Gu Jian Qi Tan is not the first TV series to be broadcast online. In the past two years, almost all popular TV series will be broadcast on the Internet.

The most popular one before was The Legend of Zhen Huan, which was aired as a TV series in 2011 and then started to be broadcast online. As of the time of Gu Jian Qi Tan, the number of views was only over billion.

This is still several years of accumulation.

Unexpectedly, Gu Jian Qi Tan came up and defeated Zhen Huan Chuan.

This data, to be honest, makes anyone's scalp numb after reading it. Damn it, there are more than 3 billion views. Does this mean you have to pull all the animals in the family and watch it again?

"That's too much. With billions of views, is it possible that this show is being screened around the world?"

"You don't understand, people are releasing it in North America, South America, Asia, Europe, and all over the world."

"The brushing is a bit ugly."

"Do you understand? People's platforms have said that watching behind-the-scenes, watching trailers, and pausing are all counted as one playback. Billions of views may seem exaggerated, but actually it's normal if you think about it carefully."

"I like Da Mimi so much. I have watched this drama four times."

"Me too, I watched the TV series once and the Internet twice."

"I am a fan of Qiao Zhenyu. I like him very much. I watch every episode and the behind-the-scenes."

"Some people are jealous."

The TV series topped the ratings, the webcast broke records, and the investment earned 50 to 60 million. At this time, Damimi was also a little distracted.

She and Ding Xiu had investments before this drama, she had 25 million and Ding Xiu had 20 million.

From the TV drama share plus the webcast share, regardless of the cost, she earned more than 50 million, while Ding Xiu earned less than her, more than 40 million.

That's a lot of money.

Including her previous savings, her net worth has exceeded 100 million. She has exceeded 100 million in her twenties, and there are not many people in the entertainment industry.

Otherwise, you have to be your own boss to make money quickly. How can you save over 100 million just by filming?

A movie has a salary of more than 40 million yuan, leaving aside taxes and the company's commission. If it finally falls into your hands, getting 20 million yuan is a blessing.

100 million, she had to film five movies to save it.

Even if every movie has a female protagonist, and one movie takes four months to shoot, it would still take two years to save 100 million.

Now she just invested in a movie and easily got more than 50 million. The money didn't come in too quickly.

After tasting the sweetness, Damimi wanted to stand on the top of the mountain by herself, but her desire to be the boss became increasingly restless and difficult to suppress.

The popularity of the ancient sword made some people happy and some sad.

Zhao Liying was very worried at this time.

It is also a fairy tale drama, but Hua Qiangu may not be able to beat Gu Jian Qi Tan, and the pearls and jade come first, maybe it will end in a gloomy way.

If she hadn't learned from Ding Xiu that Yang Mi would not come out to choose the Golden Eagle Goddess, she would have been even more worried.

If the four young ladies join the battlefield, there will be another bloody storm.

The ugly daughter-in-law always wants to see her parents-in-law, and even though Zhao Liying was worried, Hua Qiangu was released.

In mid-August, Xiangnan Satellite TV Diamond Theater broadcasts prime time from 7:35 to 9:10.

Before the official broadcast, Hunan Satellite TV also did a warm-up, allowing the cast and crew to go to Happy Camp and conduct several exclusive interviews.

On the first day, the ratings were 1.18.

Few of the prime-time dramas broadcast on Xiangnan Satellite TV have ratings below 1. The station is not satisfied with this effect.

The publicity in Taiwan alone was not enough, Qin Chao Entertainment also began to vigorously promote Zhao Liying.

There were several hot searches on Weibo, and Weibo comments from company artists were used to promote it and call on everyone to watch it.

The next day, the ratings started to rise, one point three.

The third day, 1:35.

Zhao Liying, Huo Jianhua, Zhang Danfeng, Mark, Li Chun... As the plot unfolds, leading actors begin to emerge one after another, and the ratings also rise.

One point four, one point five, one point six, one point seven... two point zero.

Hua Qiangu is on fire!

When the ratings exceeded 1.6, Zhao Liying happily posted several Weibo posts. She finally defeated Yang Mi.

When the ratings broke 2, she had already begun to feel numb.

I originally thought it would be fine as long as I didn't lose too ugly, but later I saw that I was getting better, so I thought it would be fine to get closer to Gu Jian Qi Tan.

After she really surpassed the ancient sword and broke 2, she became a little panicked.

Previously, her best results were The Legend of Lu Zhen, which had the highest ratings of 1.9, and Shanshan Comes, which had the highest ratings of 1.44.

The year Lu Zhen was broadcast, she was surrounded by people when she walked on the street. She had to wear a mask and a hat when going out. She did not dare to appear in supermarkets or public places.

She felt that situation was exaggerated.

This time, she didn't dare to think about what kind of life she would have in the future.

Suddenly, the memory was brought back to the past. When Ding Xiu was an assistant, traffic would be paralyzed when Ding Xiu went out.

"I won't be like that, right?" Zhao Liying said in fantasy.

Although she was terrified in her heart, the smile that could not be suppressed on her lips still betrayed her inner feelings.

Breaking 2 is not the end of Hua Qiangu. The ratings are still rising, but now the increase is starting to slow down.

When encountering a good plot, go up a little more, and when encountering a dull plot, go down a little.

But no matter what, there is no time lower than 2.

Not surprisingly, this year's ratings champion is none other than Zhao Liying.

……

Zhao Liying and Da Mimi were fighting in the ring, and the other little flowers were also idle. Over at Tang Yan, the online drama Tomb Raiders was aired.

iQi platform.

Although there are only twelve episodes, it is very popular.

Firstly, the subject matter is novel, and secondly, it has top-notch blessings. Male lead Li Yifeng's Ancient Sword Story has just finished airing and is at the peak of its popularity.

The second male lead, Yang Yang, is also quite famous, and the third male lead, Zhang Zhiyao, just got a bonus of twice-cooked pork in Gu Jian Qi Tan, and everything is going viral.

Tang Yan himself is not bad either, he was comparable to Da Mi Mi at his peak, but he was unlucky, and he filmed several dramas one after another and was suppressed from being broadcast.

Several people joined forces, and with the big IP of Tomb Raiders, the first two episodes were broadcast, and the number of views exceeded 24 million in two minutes.

Breaking 100 million in twenty-four hours.

It has set a record for the fastest online drama to exceed 100 million yuan, and it has also ushered in a new era of online dramas. It is the first time that so much money has been invested in an online drama with such a large cast. The iQi platform, which was originally on the verge of death, was rescued and gained more than four million members overnight.

The servers were overwhelmed.

The advertising fee for a single episode is 16 million.

What's the concept? Hunan Satellite TV's advertising fee is recognized as the highest in the industry, and a single episode is only 4 million.

Tomb Raider Notes is four times as powerful as him.

It's a pity that there are not many episodes of Tomb Raider Notes. I finished twelve episodes in a few days.

The total number of views is 3.6 billion, and the average number of views per episode is 300 million, which is close to Damimi's Ancient Sword and Legend.

At Qin Chao Entertainment, Qin Gang was asking the company's senior management to read Tomb Raider Notes. In addition to reading the plot, they also read the comments and comments.

The reason is to learn from successful experiences. There is no other way. This drama is too popular now.

Twelve episodes are not long, and I finished them in most of a day.

In the meantime, Ding Xiu came over, sat there for five minutes, said, "This is a bad movie, isn't it?" and left.

Qin Gang and a group of senior executives said nothing after reading it, but smoked two packs of cigarettes.

"Let's talk, Xiao Zhou, you come first."

Zhou Haopeng from the Propaganda Department held a cigarette in his mouth with a wry smile on his face: "Mr. Qin, times have changed!"

"From Ancient Swords and Legends, to Flowers of Thousand Bones, and Tomb Raiders Notes, there is an obvious trend, and that is traffic."

“Traffic is king!”

"Hype, top-notch, hot searches, topics, whether a drama is popular or not depends on these factors."

"We filmed Tomb Robbery Notes." Zhou Haopeng's smoking hand was shaking: "Everyone knows what level he is at."

"I just found a cave, a few pieces of green cloth, and 50 cents of special effects. I just shot it in one go without polishing it carefully. That's it, it has more than 3 billion views."

"The reason is that Li Yifeng, Zhang Zhiyao, Yang Yang, and Tang Yan are very popular and have a lot of topics. Fans support them and tap water comes in. The wind takes advantage of the fire and the fire gets bigger and bigger."

Zhou Haopeng didn't know what the other crew were like, but Tomb Raiders was produced by the company, so he knew it very well.

It is said that the investment is tens of millions, but aside from the actors' remuneration, it is actually only a few million dollars in production.

He didn't even have the nerve to look at the tombs in the play. Just a few small caves made of foam, and the haunted houses on the roadside that cost 20 yuan to enter were scarier than this.

And that mummy is so exaggerated.

In the two years since his great-grandfather passed away, his appearance paralyzed on the bed was even more realistic than this.

But something created by the special effects of 50 cents has generated more than 3 billion views. Who would have thought.

After reading the barrage and comments, they understood.

Fans come here for celebrities.

Just like a shark that smells fishy, ​​the artist has many fans, and driven by the fans, the data of the show is good.

Audiences who don't know the truth will inevitably look at it with curiosity when they see that the data is so powerful and boasted so brilliantly on the Internet.

If you go there, you will contribute the views.

Quantitative changes drive qualitative changes.

This led to the terrifying myth of more than 3 billion views.

"Ahem!" Qin Gang coughed: "The company is also very serious about the five-cent special effects. Everyone must learn from the experience. Let's get billions of views for the next movie."

"Xiao Zhou, from today on, your publicity department will be the main force of our company. From now on, I will give you an additional 10 million yuan every year to run our drama."

During the conversation, Qin Gang mentioned the word operation.

In the era of traffic, everyone can feel that the times have really changed.

A few years ago, viewers of a show like Tomb Raiders would have smashed their TV sets.

But now young people like to eat this.

Anyone with a discerning eye can see that Tomb Robbers Notes, Flowers of Thousand Bones, and Ancient Swords and Legends all have elements of operations.

Operations can make money, who has a grudge against money?

If you don't operate it, others will. When the time comes, they will make money, so just don't be jealous.

Moreover, the popularity of the show not only makes money, but also increases the popularity and popularity of the actors.

Before, Qin Gang was a little worried that Zhao Liying would not be able to stand up after taking the Golden Eagle Goddess, but now it is stable.

When Hua Qiangu is broadcast offline and online, they will also refresh the data.

Gu Jian Qi Tan's ratings of 2 are enough to reach to billion views. With the results of Hua Qian Gu Po , the total to billion views are not excessive, right?

He did what he said. Before Hua Qiangu finished broadcasting, Qin Gang started organizing people, contacted the broadcasting platform, and started investing money.

……

The outside world is turbulent, but Ding Xiu's life here is boring. He spends his days filming on the Rescue Mr. My Mr. crew.

After more than a month, his scenes were almost finished.

The three main actors in the crew, Liu Dehua, him, and Liu Ye, have a hundred and twenty minutes of scenes equally divided, and each of them doesn't have much to spare.

"Ding Xiu, your company is incredible."

On this day, Liu Dehua walked up to Ding Xiu with his mobile phone and showed Ding Xiu a look at the hot searches.

The one above belongs to Zhao Liying.

One person dominates four of the top ten.

Just pick up a topic, it’s either Yang Mi, Zhao Liying, or Tomb Raider Notes.

Ordinary people may see excitement, but experts like them see data and invisible money burning.

"How much does your Yang Mi get paid for a movie now?" Liu Dehua asked curiously.

Ding Xiu pondered for two seconds and then said: "For the TV series, the external quotation is 65 million, and the movie will be cut in half."

Liu Dehua was surprised at first, and then joked: "I'm afraid I won't even have 65 million when I go out to pick up TV series."

Ding Xiu chuckled and shook his head: "In today's era, I can't even understand it."

Andy Lau's status as a celebrity has long since stopped filming TV series, and few people can afford him.

It's a joke that it doesn't reach more than 60 million. According to market conditions, his film salary is more than 60 million.

If you take on a TV series, it will probably double.

It is true to say that Yang Mi will soon catch up with Ding Xiu.

Well, in the field of TV dramas.

In terms of TV dramas, Ding Xiu's salary is only RMB 60 to 70 million, but he has not made TV dramas for many years and focuses on the big screen.

In the entertainment industry, movie stars are king.

Moreover, the popularity of Yang Mi and others is actually due to hype, and the water content is relatively high. Maybe the last drama became a hit, and with the traffic and popularity, they can earn a salary of 10 to 20 million in a short time.

The second part of the film was a hit on the street, his popularity dropped, and his net worth plummeted 100%.

This is the same as when a man takes drugs while playing poker. Once the effects of the drug wear off, his strength plummets.

After all, it cannot be achieved step by step, and the foundation is unstable.

And this kind of popularity is only suitable for TV series.

In the film field, what we look at is acting skills, and what we talk about is "performance."

In the film field, acting skills mainly depend on how many awards you have won. If you have more trophies, it means your acting skills are good and the audience recognizes you.

"Performance" is the box office, which is a real thing. The cost of doing it is very high, and most people can't do it.

The more box-office movies you star in, the greater your commercial value and the correspondingly higher remuneration.

The goal Ding Xiu has set for himself is to one day earn over 100 million from a movie.

This is almost the domestic ceiling.

It also ranks high when looking at the world.

(End of this chapter)