Chapter 896 The Premiere Begins, The Explosive Opening

After Zhang Xiao watched the confrontation between the two at the publicity conference, he smiled and said, "Herman, you are really annoying. If I were McGrady, I would definitely beat you up."

Herman laughed loudly and said, "I also think I'm quite hateful, boss, your publicity strategy has completely worked. We only spent 4000 million US dollars to reach the same level as "Star Wars 7: The Force Awakens". The publicity effect can be said to be a complete victory."

Zhang Xiaodao: "Actually, for movies like "Star Wars 7" and "Avengers III" that have countless fans, there is absolutely no need to spend [-] million US dollars on publicity."

"McGrady is too eager to want hundreds of us, which makes him a little eager for quick success, which makes us take advantage of it, but we still can't take it lightly."

"I think the outcome of these two films ultimately depends on the word of mouth after their release."

Herman said: "The department around us has already seen the finished film of "Avengers 3", it is simply too good-looking, we don't think there is any movie that can compare with it in terms of visual effects, even "Planet Great War 7 doesn't work either."

In fact, the reason why McGrady is so angry is because he has seen the trailer of "Avengers 3". Although the trailer is only one and a half minutes long, the wonderful pictures and fighting scenes in it still amaze him. up.

In contrast, the trailer of "Star Wars 7" is a bit too ordinary, which can be seen from the comments of fans in the comment area.

McGrady can't imagine that if the box office of "Star Wars 7" is not as good as that of "Avengers 3", what kind of ending will greet him.

You know, the promotional cost of "Star Wars Episode VII: The Force Awakens" exceeds that of all movies in the world.

Soon, McGrady changed his publicity strategy, and he also hired a lot of sailors to come to the comment area of ​​the "Avengers 3" promotional film to promote it.

It's just different from the "Avengers 3" crew, his troopers mainly attack their despicableness and touch the "Star Wars 7" thing.

Seeing McGrady's counterattack, Zhang Xiao almost couldn't laugh out loud.

There is a famous saying in the Huaguo entertainment circle that black red is also red, and Yang Mi and Zhao Xiaoying are representatives of this situation.

When the two debuted, they were almost hacked by the entire Internet, and their scandals were everywhere on the Internet, but the final result was how much they were hacked at the beginning, and how popular they are now.

What McGrady did was simply promoting the reputation of "Avengers 3", so Zhang Xiao didn't pay too much attention to his counterattack.

···
Time flies, and a week has passed in a blink of an eye.

"Star Wars 7: The Force Awakens" and "Avengers 3" are evenly matched in terms of publicity in Europe and the United States, but the former spends a lot more money than the latter.

In Asia, especially in China, "Avengers 3" far surpasses "Star Wars 7: The Force Awakens" in terms of popularity and influence.

The major forums are full of debates about these two movies.

"What the hell is Star Wars Episode VII: The Force Awakens?"

"Xiao Shen's "Avengers 3" is finally about to be released, just watching the trailer makes my blood boil."

"It's so explosive, the fighting scenes in "Avengers 3" must be beyond imagination."

"I only watched "Star Wars" on the Huaguo Movie Channel, but I changed the channel after watching it for only 10 minutes. I can't help it. I really don't understand it."

"I've been looking forward to Xiao Shen's "Avengers 3" for a long time. Although he didn't play the leading role, I believe this movie will not disappoint me."

"The special effects screen made with 30 million US dollars is scary when you think about it, but it is nearly [-] billion soft sister coins!"

"But judging from the trailer, "Avengers 3" far surpasses "Star Wars 7: The Force Awakens!"

"As Xiao Shen's super fan, I must support "Avengers 3"!"

"···"

In Huaguo, although Suo Li spent a lot of money to find a lot of fresh meat and flowers to help promote "Star Wars 7: The Force Awakens", Huaguo is Zhang Xiao's home field.

Even if all the young people in the entertainment industry were gathered together, they would not be Zhang Xiao's opponent.

Because Zhang Xiao has formed his super reputation by relying on more than 20 excellent movies and TV series, and those little fresh meat and flowers have no representative works at all except their looks.

Comparing the two, the judgment is judged.

One week before the world premiere, "Star Wars 7: The Force Awakens" and "Avengers 3" almost simultaneously opened the box office pre-sale channels.

On the first day, the pre-sale box office of "Star Wars 7: The Force Awakens" exceeded 3.24 million US dollars, reaching [-] million.

Zhang Xiao's "Avengers 3" is slightly less, but the difference is not much, only a gap of 2000 million US dollars.

The next day, the pre-sale box office of both films dropped significantly, and the cumulative pre-sale box office of "Star Wars: The Force Awakens" reached 7 million US dollars.

And "Avengers 3" is not far behind, just breaking through [-] million US dollars.

On the third day, Huaguo movie fans began to exert their strength, and directly pushed the pre-sale tickets of "Avengers 3" to 8.6 million US dollars, surpassing "Star Wars 7: The Force Awakens" for the first time.

So far, Medina's 3 million US dollars of publicity funds have all been used as a wedding dress for "Avengers [-]".

This made Hermann very happy.

In the past, Cable had repeatedly targeted Disney. I don't know how many plots and tricks were used in the dark. Although Disney also sabotaged Cable's bad things, it has never had such a brilliant victory.

Originally, the production and publicity cost of "Star Wars 7: The Force Awakens" was much less than that of "Avengers 3", but now the two have almost equaled, all of which cost more than 6 million US dollars.

The difference is that the money for "Avengers 3" was mainly used for production, while the money for "Star Wars 7: The Force Awakens" was mainly spent on directors, actors' remuneration and film announcements.

Judging from the current situation, the global popularity of "Avengers 3" is higher than that of "Star Wars 7: The Force Awakens".

As long as there is no problem with word of mouth, then "Avengers 3" can almost win [-]%.

At this point, Herman has become more and more confident.

On the contrary, McGrady is not in a very good mood now. He spent more than 2 million US dollars to make a wedding dress for his competitors, which has spread all over the world. He himself was severely criticized by Cable Headquarters. After a meal.

If "Star Wars 7: The Force Awakens" doesn't get a good box office, I'm afraid his position will be unstable.

···
Time flies, and it is December 21st in a blink of an eye.

After wandering around in Europe and America, Zhang Xiao arrived at the Beijing International Airport with the three superheroes Iron Man, Black Widow and Thor. They will attend the premiere of "Avengers 3" in Longda, Beijing.

As for the other superheroes, they stayed in New York to attend the premiere held by Disney. There was no way, the time difference between the two places was twelve hours, so it could only be said that they were divided into two teams.

The same is true for the crew of "Star Wars 7: The Force Awakens". Both Disney and Cable Company attach great importance to their film premieres, but they invite almost all Hollywood stars that can be invited.

Judging from the list, the two parties are almost evenly matched, but Huaguo is different from Hollywood.

If the Lighthouse Country is a society of money, then the Country of Hua is a society of personal affection, and money is often not easy to use.

In addition to its artists, Huaguo Cable Film Company invited more than 40 Xiaoxianrou and Xiaohua in one go, covering almost the entire idol circle in the Huaguo entertainment market.

But most of Xiaohua Xiaoxianrou did not accept the invitation, mainly because they were worried that doing so would offend Zhang Xiao and Sunny Entertainment Company.

Only a dozen Xiaohua Xiaoxianrou had to bite the bullet because they participated in the film and television drama produced by Suo Li Film Company.

But before they came, they called Sunny Entertainment Company, and after getting the other party's understanding, they rushed over.

Compared with Suo Li, Zhang Xiao's side is much better.

First of all, there are enough artists under the Sunny Entertainment Company. In addition to popular stars such as Reba and Zhao Xiaoying, there are more than 40 nationally well-known film and television seniors, including Chen Daoming, Li Xuejian, Bao Guoan and others.

There are also Zhang Xiao's close friends in the circle and artists who have cooperated with Sunny Entertainment, such as Li Liangjie, Wu Jin, Yu Qian, etc. Needless to say, there are more than 20 other first-line directors and actors.

There is no way, after these years of hard work, Zhang Xiao can almost be said to be at the top of Huaguo's entertainment industry, and more importantly, his character is excellent, which has been highly recognized by the industry.

As for the cable film company, although he is rich and powerful, his style of always focusing on money has made many people in the industry very annoying.

So in terms of word of mouth, Zhang Xiao and Sunny Entertainment Company are much better than Suo Li Film Company. Of course, more men are not in line with Suo Li or Zhang Xiao.

At ten o'clock in the evening, Zhang Xiao and the three main actors of "The Avengers" stood opposite the red carpet to welcome the stars and actors who came to welcome them.

On both sides of the red carpet are more than 100 media reporters, and in the distance are thousands of movie fans, waving light sticks in their hands. Every time they see a star walking on the red carpet, whether it is their idol or not, they will Excited, screaming endlessly.

"Zhang Xiao, congratulations." Li Liangjie and Zhang Xiao hugged and said with a smile.

Zhang Xiao was taken aback, and asked, "What can I congratulate? The movie hasn't premiered yet."

Li Liangjie said with a smile: "When I came here, I was free, so I checked my phone. The pre-sale box office of "Avengers 3" has just exceeded one billion US dollars."

Zhang Xiao said with a smile: "Then this is really good news, what about "Star Wars: The Force Awakens"? How much is their pre-sale box office now?"

Li Liangjie said: "Nearly 8 million US dollars less than you, but the pre-sale box office of more than [-] million is already ranked second this year."

Zhang Xiao nodded and said, "It's normal to get [-] million US dollars of pre-sale box office in exchange for [-] million US dollars of publicity expenses."

When Li Liangjie heard this, he couldn't help being happy, and said, "Then how much is your promotional fee for "Avengers 3"?"

Zhang Xiao shrugged his shoulders and said: "Originally, we prepared 8000 million U.S. dollars, but later, with the help of Suo Li, we only spent 4000 million U.S. dollars, far exceeding the effect we expected to achieve with 8000 million U.S. dollars. They are still very grateful.”

Li Liangjie pointed at Zhang Xiao and scolded with a smile: "You are so bad."

···
With the arrival of celebrities from all walks of life, the red carpet show of "Avengers 3" has finally come to an end.

Four or ten minutes before the premiere of the film, Zhang Xiao stood in front of the big screen and expressed his gratitude to the presence of more than 10 star actors, more than 120 film critics and 50 lucky fans.

Zhang Xiaodao: "I originally wanted to shoot a disaster movie. I even wrote the script. I never thought about it. I received an invitation from the person in charge of Marvel, and finally filmed "The Avengers" at the end. Two important tasks."

"I don't deny that almost all Marvel superhero movies are popcorn movies, which mainly bring psychological and physical shocks to everyone through stimulating pictures."

"So let me say what art or other high-level words, I really can't say it, but when it comes to visual effects, I can assure you that this movie is absolutely all Marvel movies and even all science fiction. One of the best movies ever."

"I believe everyone has seen the trailer on the Internet. In order to create amazing visual effects, I spent a full 3 million US dollars on the post-production special effects of "Avengers 20". A special effects company with a total of [-] employees has no predecessors, and it took more than three months to finish this movie."

"After the initial cut was completed, the film was a bit too long due to too many battle scenes. After three fine cuts, the film was compressed to two hours and 48 minutes."

"That is to say, the whole movie will not end until three o'clock in the morning. I hope that during this time, everyone can hold on and don't fall asleep. Otherwise, I will be very annoyed and cry on the spot I'll show you."

"Hahahaha!" Everyone in the theater was amused by Zhang Xiao's last words.

At zero o'clock, "Avengers 3" and "Star Wars 7: The Force Awakens" landed on the screens of major theaters across the country at the same time, and the official battle between the two films began.

The opening of "Avengers 3" said that Thor led the survivors of Asgard to meet Thanos in the sky, launched a fierce battle, and was easily defeated by Thanos.

Then Mr. Hulk fought Thanos with Thor, and Thanos easily defeated the two.

It took a total of 13 minutes for this opening scene, but the fierce space battle and the fist-to-body battle scenes made people hooked.

"It's a great start, I give it full marks."

"The picture is so textured, I think it is much better than the previous two "Avengers", and it is too delicate."

"Thanos is awesome, Thor and the Hulk are not his opponents together, and he killed two superheroes."

"Thunder God's people are all dead, it's too tragic."

"Getting the head start, just relying on this beginning, can attract everyone's attention to the screen."

"As long as it is not anticlimactic, I feel that the movie "Avengers 3" can become a god."

"As expected of Xiao Shen, who spent [-] million US dollars to make the picture, the visual effect is unparalleled, and it is extremely stunning."

"···"

(End of this chapter)

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