The counterattack begins with Fan Shengmei in Ode to Joy

Chapter 473 An instant hit
At the end of February, Zhuang Ziqiang's Douyin account has successfully broken through the threshold of tens of millions of fans after increasing its followers these days.

During this period, Zhuang Ziqiang also began to try to enable the live broadcast function of Douyin. At the beginning, he did not bring any goods, but just chatted with fans and performed performance talents, which could better consolidate fan stickiness.

On the Douyin platform, the image of Zhuang Ziqiang's grumpy, incompetent and furious Sister Shuangzi has gradually begun to take root in the hearts of the people.

This is not surprising. After all, she is a big internet celebrity with tens of millions of fans. Her every move is followed by many people. It is normal to have such influence.

Since this period of time, business cooperation invitations have been continuously sent to the company, but Zhuang Ziqiang has been suppressed.

Most of these invitations are advertisement invitations, they are nothing more than taking a fancy to Zhuang Ziqiang's influence and the number of fans, and using his account to advertise.

If it was placed on other anchors, they might be eager to meet this kind of invitation, but Zhuang Ziqiang turned a blind eye to it.

The reason is very simple. If he wants to live broadcast and bring goods, he must maintain his own image, and he must not lose the big because of small things.

It's very simple to shoot a video to advertise, and then you can get it for 20 million.

This money seems to be easy to earn, but in fact it is using his personal image of tens of millions of fans as an endorsement. If there is any problem with the product, it will have an incalculable negative impact on him.

In fact, the same is true for live streaming.

With so many manufacturers in cooperation, Zhuang Ziqiang himself cannot guarantee that each manufacturer's products are without problems.

But first of all, what he has to do is to minimize this risk.

These days, in order to prepare for the delivery of goods, the company has strict requirements for visiting manufacturers, or for manufacturers to visit. All manufacturers must first go through some screening.

Manufacturers established within two years will never be considered!

Manufacturers who have feedback on major market issues will never consider it!

Manufacturers who have their own business risks will never consider it!

The three iron rules that Zhuang Ziqiang set for the company cut off a large number of potential partners from the very beginning, and the people in the company also responded to him, even to Mr. Wu.

But Zhuang Ziqiang strongly refuted them all.

There is no other reason. The live streaming depends on the personal image of the anchor.

The image of the anchor is involved behind every product that the anchor brings. Once there is a problem with the product, the image of the anchor is damaged, and the resulting loss cannot be made up for immediately.

Mr. Wu loves and hates Zhuang Ziqiang's decisiveness and arbitrariness. He understands the truth, but who can't get angry when he sees the real money in front of him and doesn't earn it?

Now that the company has been handed over to Zhuang Ziqiang, all the investment that should have been made in the early stage has been invested. At this time, he doesn't want to quarrel with Zhuang Ziqiang, so he can only follow Zhuang Ziqiang's wishes.

Seeing that Mr. Wu didn't come forward to settle Zhuang Ziqiang, a small group of people in the company who still doubted Zhuang Ziqiang's authority finally recognized the situation and began to actively cooperate with Zhuang Ziqiang's work.

After more than a month of preparation, Zhuang Ziqiang's Douyin account finally launched a live broadcast with goods in mid-March starting at [-] o'clock in the evening.

Prior to this, the account had been warmed up for three days.

It is a routine operation to spend money to attract traffic to live streaming.

In just ten minutes, the number of people in the live broadcast room reached [-], and the staff in the live broadcast room were a little excited.

This data is a bit too good-looking!

The fans' speeches on the screen are constantly swiping the screen, allowing everyone to see the cohesiveness of the fans.

I have to say that Zhuang Ziqiang really understood the characters of the resentful best friend and the irascible queen that Zhuang Ziqiang left. The screen is full of hot memes created by the "My Resentful Best Friend and Me" series of videos.

There are still many people who are brushing "Dabao" and "Dabao".

Among the four people who appeared on the screen in 419, apart from Zhuang Ziqiang, the protagonist "Sister Shuangzi", Duan Jiabao, a soft, cute and gluttonous chubby girl, was popular.

Zhuang Ziqiang watched the fans constantly swiping the screen, and even felt a sense of crisis in his heart. Duan Jiabao won't replace me, right?
He changed his mind and thought again, this girl has such a pleasing appearance and personality, it seems a pity not to do live broadcasts to bring goods.

Moreover, she still has the popularity of "resentful girlfriends", as long as she puts her heart into it, she will definitely be a big anchor again.

It seems that he has found another golden job for the company.

Zhuang Ziqiang began to admire his quick wit.

Duan Jiabao is now the operator of his live broadcast room, and was directly picked up by Zhuang Ziqiang.

"Come on! Dabao, say hello to the audience in the live broadcast room, and see how warm the audience masters are to you. Come on, have a smile!"

Forced to appear on camera, Duan Jiabao showed an ugly smile.

As everyone knows, it melted the hearts of the fans in front of the camera.

"Ah, Dabao is so cute, I'm in love!"

"The cute little fat man is forced to open his business, it's hard for me!"

"Sister Shuangzi completely dominates the female CEO's sense of sight, the little fat man is taken care of!"

Using Duan Jiabao to swipe up a wave of enthusiasm in the live broadcast room, Zhuang Ziqiang threw her away when he ran out.

Duan Jiabao looked at Zhuang Ziqiang in front of the camera full of resentment, the female devil will exploit me in the first day, I am so pitiful!
The live broadcast officially started, and Zhuang Ziqiang began to concentrate.

The mascot Duan Jiabao is gone, but Sister Shuangzi is still very popular now.

After about half an hour of warming up, the number of people in the live broadcast room has climbed to 10.

It was the first time to launch live streaming with goods, and the company devoted [-]% of its energy to drainage and promotion without money, and strived for an instant success.

In Zhuang Ziqiang's eloquent introduction, the first product in the live broadcast room was officially put on the shelves, 5000 single girly dresses.

"Is it on? Is it on?" Zhuang Ziqiang kept confirming the status of the shelves with the operator.

Duan Jiabao also gave feedback, "It's done, it's done."

As if the accelerator was turned on, once the products were put on the shelves, the atmosphere in the entire live broadcast room began to heat up.

Zhuang Ziqiang kept talking about the copywriting, staring at the screen intently, feeling a little nervous in his heart.

After about a minute, Duan Jiabao suddenly shouted loudly: "Sold out! Sold out!"

Zhuang Ziqiang was also a little excited when he heard the words, and confirmed with the operation again, "Is it really sold out?"

"Yes, Sister Shuang, we have indeed robbed them all!"

A stone in Zhuang Ziqiang's heart fell to the ground, and the fans were still very supportive.

A smile could not help but bloom on his face.

Many old critics in the live broadcast room spoke one after another.

"Ah, Miss Shuangzi's smile!"

"Mom, I'm in love again!"

"Buy it for me, let me see the goddess' smile again!"

……

Shuangzi's first live broadcast with goods was successfully launched. The highest number of online users in the live broadcast room that night was 21, the audience exceeded 459 million, and the cumulative sales reached an astonishing 3180 million.

Sister Shuangzi became an instant hit!

(End of this chapter)