Rebuild 2005

Judging from the paper data alone, as Huawei's flagship series mobile phone with the highest positioning, the configuration of the three D1 mobile phones is not bad. The fuselage storage starting from 4.5G has an 1280-megapixel back-illuminated camera.

This is the standard configuration of today's flagship phones.

However, Huawei has just started making flagship phones after all, and the mobile phone team originally made OEM phones. The texture and design have not reached the level of the same generation, let alone surpassing the same generation.

The three phones don't have any advantages except for the obvious configuration, and it is foreseeable that the prices of these three phones will not be low, even the lowest and cheapest D1, the price is definitely Also above 2000.

This is not to blame for Huawei, because this is the status quo of the smartphone market today, otherwise Xiaomi would not have caused such a big sensation, otherwise Xiaomi would not be remembered by so many people.

三款手机里面，D1和定位更高的D1Q XL都搭载了德州仪器的OMAP4460双核处理器，不同的是D1搭载的是低频版本，而D1Q XL搭载的是满血1.5GHz版本；

The Huawei Ascend D1Q is equipped with the quad-core processor K3V2 of Huawei HiSilicon Kirin. Q is the English acronym for "quad-core". Fan didn't bother to scold.

However, the more rubbish K3V2 is, the more regretful and regretful the achievements and encounters of the Kirin processor will be.

Regardless of domestic or overseas, the product power of the three Huawei D series mobile phones cannot pose a threat to Gushi mobile phones. The only thing that needs to be paid attention to is that Huawei has worked in the domestic and overseas markets for many years and has a lot of influence in terms of channels.

In addition to Huawei and HTC, LG, Nokia, and Sony also released new mobile phones at MWC, and colleagues from the marketing department and sales department of Gushici also went there.

This is a very good opportunity to display to the outside world, but the main focus is on participation. We set up a small venue to showcase the two products of Jiangjinjiu and Niaosingjian, and then promote them to pave the way for future entry into overseas markets. There is nothing else Actions.

Of course, there is also publicity in the country. After all, the domestic market is always the basic market, the most important thing, and there will be news and advertisements in the next few days.

MWC ended on March 3st. Some of the colleagues over there returned to China, and some stayed on the spot to help deal with the affairs of entering the European market. On the domestic side, the warm-up of Birdsong Stream has also come to an end. first sale.

By the end of the reservation on the evening of the 5th, Niaosingjian has made 9 reservations through the three official channels of Gushi’s official website, Taobao’s official flagship store, and Mobile Luoshen Mall!

There are 17 reservations, most of which are for the fun, but there may also be consumers who are hesitant and hesitant.

But in any case, just a deposit of 9 units is enough to exceed the wine.

Because when the wine is sold for the first time, one piece will be added online and offline, and the sales volume of the day is less than 9 units!

This is of course related to the limited quantity of the first sale, but at that time, Gushi was a brand new brand, and its lack of credibility and influence was also an objective factor.

In just half a year, the Niaosingjian can make such a big improvement. The key factor is that the 4.7-inch screen, thin and fashionable selling points are more acceptable to ordinary consumers. The good reputation of wine has established a relatively positive brand image for the public, which is also an important reason that cannot be ignored.

Coupled with most people's dislike for the 5.3-inch large screen, word-of-mouth fermentation of special functions such as waist buttons and knuckle screenshots, and the improved workmanship quality on Niaosongjian, together, it is possible to have Niaosongjian online More than 9 units have been booked.

Because the sales volume of the wine will exceed 200 million in the first four months, this time the company's internal and downstream channel dealers are obviously more optimistic about the sales of Niaosingjian, and the expected sales target is directly increased to 500 million units. There are 70 units.

In order to cooperate with offline sales, there is no additional stocking of mobile phones in the three more popular colors of gold, blue, and pink online, and even cuts compared with the two colors of space gray and moonlight silver, so that Offline can increase the price through rare colors.

This is a mutual compromise plan after discussion. Wei Qingfan wants to avoid price increases as much as possible, but the channel dealer also wants him to make online spot goods to facilitate offline sales. After all, the first sale of ancient poems on mobile phones must increase the price, which is also the consensus of many people. , and the rare color itself has a low yield rate and high cost, so the purchase price will be high, and the price increase will make more profits.

For Gushi Ci, this is also a good thing, because to a certain extent it is conducive to the improvement of the brand image of Gushi mobile phones.

"Boss, can I pick up the goods?"

There is also a time requirement offline. In order to avoid trouble, the first sale overwhelmed the sky. Cao Ze deliberately opened the door a lot later than usual. It was almost 10 o'clock. As soon as it opened, there were reservation customers living nearby who came to inquire. .

"Ok, Ok."

Cao Ze hurriedly agreed, looked at the time again, and said, "It's still a few minutes away, wait... I remember you made an early reservation."

"That's right, I'll make a reservation after the press conference."

It was a young couple who came, and the boy heard the words and said, "Didn't you say that the reservation was early and the color can be chosen? I was afraid of being robbed, so I came here before you called."

"That's not necessary, I will definitely call in order."

Cao Ze took out his notebook, "I remember your surname is Chu, right? The tail number is 3968?"

"Ah."

The boy nodded, then probed again: "The phone is already with you, right? Just give it to me, no one is watching, what are you afraid of?"

The girl also smiled softly: "That's right, boss, and no one is watching..."

"I'm just a small shop, and a bunch of people are in charge of it."

Cao Ze smiled and said, "There is a mobile phone case here, why don't you take a look first? It's only 2 minutes..."

Afraid of making them unhappy, he saw that the time was almost up, and said again: "Are you sure what color you want? Different colors have different prices."

The boy asked, "What's the price?"

"Silver and gray are at the original price, no need to add money, I don't know where others are, anyway, I sell them at the original price, but other colors..."

Cao Ze looked embarrassed, "Add 200 to blue, 300 to gold and pink... It's the same when I find someone to buy goods."

The boy looked at his girlfriend when he heard the words. The color the girl liked was obviously within the price increase range, and he was obviously a little hesitant.

The boy hesitated for a moment and asked, "Gold or pink?"

The girl looked at him and said, "Why don't you use the silver one? Anyway, you can use it the same way. It's a shame to add 300 for a color."

"The functions are definitely the same, but the appearance is different."

Cao Ze nodded and persuaded, "And it's the same with mobile phones. Some colors in the early stage have to increase the price, and the production volume will increase later. The price may be the same, and the silver color is also pretty."

He was telling the truth, but as a seller, he said these words, on the one hand, to appear sincere, so as to do long-term business;

Anyway, gold and pink are not worried about selling.

He has a total of 23 reservations, 15 of which are rare colors, but only 30 of the 10 machines he got are rare colors, and he is destined to be unable to satisfy everyone.

The boy said: "Anyway, I bought them all, and it's not bad. It's pink."

The girl was a little confused, and asked Cao Ze with embarrassment: "Boss, can you make it cheaper?"

Both of them seem to have relatively honest personalities. Hearing this question from his girlfriend, the boy felt a little embarrassed, but looked at Cao Ze expectantly.

Cao Ze himself went through such a time, and he was able to spend more than 2000 yuan to buy a mobile phone for his girlfriend, which was much more generous than when he was in school. However, as someone who has been there, he naturally knows the financial situation of boys in college, and he hesitated.

Seeing his hesitation, the girl raised some hopes, and said, "Boss, why don't you make less money? If we make good use of it, we can also introduce you to classmates... It's cheaper, okay?"

Cao Ze knew very well that he shouldn't agree. The other party would buy it no matter what, but after hesitating, he nodded and said, "Well, I'll give you a [-]% discount... for the extra money! You have classmates If you want to buy a mobile phone for ancient poetry, you can recommend it for me."

The girl did some calculations and said, "Then it's 200, okay? We'll definitely introduce you..."

"Row."

Cao Ze agreed, and then warned: "When you introduce, don't talk about my discount, or you will break the rules, and it will be difficult for me to get the goods in the future."

"do not worry!"

The two hurriedly nodded and agreed. Although the price was still increased, it was 100 less after all, which is not a small amount.

"Then it's pink!"

The girl stopped hesitating and chose the color she liked the most. Cao Ze checked the time and took out a pink model from the cabinet.

The boy paid the money, 2899. Seeing that Cao Ze wanted change, he said, "Just one dollar."

"That won't work, brothers have to settle accounts."

Cao Ze is very clear about the reason why he must not take advantage of this point. Wei Qingfan has long emphasized that the price increase of 300 or 500 is fine, but the change must be made for this one dollar, otherwise some people may find it more difficult to accept the price increase of 500 .

The girl has already got the mobile phone packaging box. The white outer packaging has a plastic package, which looks quite textured. She has a happy expression. She picked it up and took a look. She saw the logo of "Poetry" printed on the front and small characters on the back. Instructions, both sides are adjusted to a light pink, which can be clearly highlighted on the white packaging box: Niaosongjian.

The front of the phone is printed with a pattern on the front of the phone, a white panel, the screen is on, and there are iconic waist buttons. On the screen, there are settings, Luoshen Mall, theme store, application store, music, video and other Luoshen system's own applications.

"Boss, is this pink?"

The girl probably saw the white panel on the front, and asked a little uneasy.

Cao Ze handed over a small knife and said with a smile, "Yes, look at the font on the side, it's the same color as the fuselage."

"Oh oh."

The girl glanced again, the boyfriend had already taken the knife, handed it to the girlfriend, and said in a low voice, "This package looks like an apple!"

"Um……"

The girl nodded, and said, "But it's bigger than an apple, and it's pretty!"

As she spoke, she scratched the plastic seal and tried to open the lid of the box, but found that the box was stuck together, and there was a small but very resilient resistance... As a pure white, she didn't understand "" The concept of "damping" can play a role in the mobile phone box, but I can't help but have a strange feeling.

That feeling is indescribable, but from getting the box, the color, design, plastic seal, texture, to the process of opening it now, it made her look forward to the mobile phone inside even more, and even slowly opened the box cover, inexplicably There is a sense of ritual of "progressive time".

Finally, the box was opened, and it was almost the same as the pattern printed on the front of the box, but the screen was turned off, and the more beautiful mobile phone lay quietly inside, wrapped in a layer of translucent plastic paper outside.

She reached out to pick it up, and the first thing she felt was the layer of wrapping paper, which was so delicate that she almost subconsciously thought of the description in the book as "soft and smooth like silk".

"Wow!"

She sighed softly, carefully picked up the phone through the plastic packaging, stared at the phone, and said to the boyfriend next to her: "This phone is so thin!"

"Well, it's the thinnest mobile phone in the world!"

The boy looked at his girlfriend's expression, felt her excitement and joy, and felt satisfied. It seemed that the nearly 3000 yuan he had just spent was not worth mentioning.

He watched his girlfriend take the phone out of the last layer of packaging, touched it with his hand, and said, "The texture is indeed better than the Guci phone!"

"Yeah, after all, it's so expensive!"

The girl's attention was all on the phone. Looking at the new phone's exquisite white panel, power button with red grooves, pink frame and back shell, she nodded and said, "This pink looks so good!"

The boy looked at her, nodded and said, "It's really pretty!"

Seeing that both of them were very satisfied, Cao Ze felt relieved and said with an apologetic smile, "I'll make a phone call first!"

The boy knew that he had to notify other customers who made reservations, so he hurriedly said, "Hey, you are busy with your work."

The girl found the power button, pressed it to turn on the phone, and the boy took out a black Guci 2 from his pocket, put them together for comparison, "The screen is much bigger!"

"Uh-huh!"

The girl nodded, and said, "It's a little heavier than yours, but it's so thin... This pink color is so beautiful!"

The phone screen lit up, and the bright white "Poetry" logo appeared, and the boy was surprised: "Isn't there an animation like Jiang drinking? Why did it light up and it was the logo? I remember..."

As he spoke, he saw the bright white delicate logo scattered into a piece of crystal white light, which spread and converged in a flowing animation, and turned into a bright moon in a smooth animation, hanging on the upper part of the phone screen.

Under this bright moon, a green and beautiful valley emerged, with clear springs and flowing streams in the valley, and a few birds soared into the sky in the forest, flying into the sky under the moonlight.

"Wow, is it okay?"

The girl exclaimed in a low voice again. Before the phone was turned on, it felt different from the phone she used before. She was a little embarrassed and looked at the shop owner, then smiled at her boyfriend: "It feels so advanced!"

The previous content was wrong and has been corrected. Huawei D1 was originally released at 2012MWC in history, that is, the text content.