I really can't act

Chapter 546 How much is popcorn worth?

——The last question Secretary Dakang asked Fang Yi was about the box office share.

"Right now there seem to be some rumors that in order to preempt the schedule, some movies lowered their percentages, and they were caught off guard the day before they were released... Director Fang, you are also an important person in the industry, do you think this approach is reasonable? Is it a normal phenomenon in the market, or is it an unethical means of competition, and the harm is endless."

Secretary Dakang is very good!
Of course, Fang Yi can't hold Huayi's respect: "Marketization is either fairer or more efficient... This is obviously not compatible."

Secretary Dakang: "But the theater chain is still welcome, and there is no need to make concessions on the share for the time being... And to be honest, the construction cost of the theater chain is also very high, and it is difficult to pay back the cost, so we have to pay every penny..."

Fang Yi: "You are talking about the ultra-short-term situation. The theater chain seems to have taken a little advantage in this period... But the film market is a long-term market, and maintaining an effective screening mechanism should become the common awareness of all practitioners. The later the screening mechanism is established, the more losses will be incurred in the future."

Organized the language, Fang Yi simply named his surname: "For example, the theater behind me spent hundreds of millions of dollars to build. It is said that nearly one-third of the profit in the past two years is not the box office profit, but various additional services... such as Snacks, video games, commemorative peripherals, and more and more! I now regard these services as soft services, while imax theaters and Dolby full audio are regarded as hardware services—so much money is spent to cultivate The viewing habits of the audience, as far as possible, let the audience treat the cinema as a daily consumption, come more often, and come longer, so that they can use soft services for consumption..."

The words were a bit long, and Secretary Dakang's eyes widened, trying to understand Fang Yi's words, but he still couldn't follow.

Fang Yi could only simplify: "This is actually a typical local optimum, but not an example of the overall optimum. What you see is that every time an additional show of "100" is played, the theaters will get out of [-] yuan. I took two extra dollars, and what I saw was that every time you play "[-]", you lose popcorn, video game currency, peripheral souvenirs... Such income, and potential regular customers, is it? Two bucks? So theaters and [-] aren't in the same trenches, quite the opposite, actually."

Secretary Dakang gradually understood what Fang Yi meant, and he immediately thought of a bug that was enough to overturn Fang Yi's assumptions.But Secretary Dakang is just a small host, so naturally he won't ask, but let it go, "Director Fang gave a very profound opinion, I think we should all think again, is it too superficial... ..."

The reporters at the scene immediately put what they learned into practice, simplified Fang Yi's words and posted them on the website.If you really can't remember, go back and listen to the recorder, watch the video, and be able to repeat it verbatim.

This is the case in the era of online media. Instead of waiting for the movie to be screened to judge the winner, the entire promotional activity will become a huge amount of traffic, enough for them to write for more than ten days.

After slipping out of the red carpet, everyone entered the backstage and had a short time to prepare.Liu Tianxian gave Fang Yi a big hug: "I heard what you just said, it makes sense."

Fang Yi hugged her and turned around, "I have reserved a seat for you, sit next to me to watch the movie later."

Liu Tianxian said in a daze, "I thought I was a member of the public, a special fan of yours, quietly staying in the front few rows, occasionally poking the back of your head like that, it depends on whether my hands are long enough..."

Fang Yi: "Then see if anyone wants to change seats with you, you go and ask, there should be people sitting in the second or third row here."

Pushing her and asking, "Is there any replacement? Is there any?"

——Of course it's impossible for someone to change it, the proprietress is just being polite.

Liu Mi tried to bring the topic back. Although she was not involved in the distribution of these things, she was smart enough to understand the meaning of what Fang Yi and Secretary Dakang said. She asked: "Director Fang, what you said is based on the fact that our movies are far away. In terms of the hidden condition that it is far more popular than "[-]", if the two films are equally popular, then the lower the share, the more advantage it will have in scheduling."

Before Fang Yi could refute this, Lu Yao immediately shook his head: "I looked at the attendance rate, and the attendance rate of "[-]" is not good, less than half. To be exact, it is very bad-our sample size It's small, but it's fair to say that '[-]' isn't as popular with audiences as they think it is."

Liu Mi asked: "So the situation is not bad? I thought it was very bad. I saw you 'fighting' all day long."

It's saying these guys have been sending bibs all day long.

To be honest, I panicked at first, because it was an unplanned variable.But so many people are not just for nothing, and they quickly saw through the reality of their opponents. As for why they still "fight" all day, Fang Yi explained: "A lion fights a rabbit with all his strength."

The eldest brother Cheng finally spoke: "I didn't think too much about it. If anyone doesn't give me face, I can't wait for a minute, and I will return it right away."

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Young writers like Guo Xiaosi, Han Han, and Jiang Nan were also guests of the premiere, and today they will be film critics.

Didn't "21" invite a bunch of old writers in the literary world of Hebei Province to promote it?The film was blown up like the domestically produced "Schindler's List", and it was about to go to Cannes, the most conscientious commercial film in the [-]st century... In order to compete in the ring, Republic Times contacted the above authors in a short time, which was considered intentional Create contrast.

The label of Republic Times is very appealing, it is eclectic about talents, and it has the top cooperative team base in Asia.Most of the current novel writers have the idea of ​​ip adaptation, which is different from those who wrote prose and scar articles in the past, and are naturally closer to the Republican era.

Although it is thousands of kilometers from Shanghai to the capital, it is nothing more than a two-hour air ticket, but the road to fame and fortune is much farther than this.

Guo Xiaosi's filming of "Little Times" was actually not smooth. He was implicitly discriminated against by many professionals and cried a few times. Therefore, Guo Xiaosi begged his father and mother to let Fang Yi play the leading male lead for this reason. Fang Yi is invited to act in an idol movie, will the others dare to babble?
Isn't it better for me to serve one father wholeheartedly than to serve a group of fathers?
It's a pity that Fang Yi didn't watch his movie, and even his son couldn't do it?But it doesn't matter, even if Director Fang doesn't want to recognize each other, Guo Xiaosi is still willing to bring his own dry food to serve as an outfielder. Before the movie starts, he has already used a full sheet of paper.

Fang Dao is his spiritual mentor, and also the reality embodiment of various Jack Su male protagonists in his novels. He is a muse male god, and now he has finally succeeded in chasing stars.Leaving the facts aside, Guo Xiaosi's life is quite inspirational, but he should hate the word "inspirational" the most, because this word has a hidden meaning of pity, and what he really hopes is that Fang Yi is so strong and unrepentant. A life of self-knowledge.

He wrote on the paper: "I know I'm not a very good recorder, but I like to look back on the way I came here more than anyone else. Going forward, when I came to the Palace Museum for the first time, I didn’t have any special feelings, because I have already met the "Along the River During the Qingming Festival" that belongs to me..."

In the middle of writing, Guo Xiaosi noticed that Liu Tianxian in the maroon down jacket and Liu Mi in the dragon robe looked at each other strangely, and the time for this glance was not short.

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