Chapter 19 on Marketing the Right Way

Ordinary people in the Ming Dynasty had very few entertainment methods.

Those princes and nobles, gentry and landlords, these privileged classes can live a prosperous and happy life no matter what time they are.

Most ordinary people have almost no means of entertainment.

There are many privileged classes such as princes, nobles, gentry and landlords living in Xi'an Fucheng, but these people need the services of hundreds of ordinary people.

There are also many ordinary people in the city. After hearing the shouts of Chen Hu and others, these ordinary people immediately remembered the name of Honey Pavilion.

It's hard to come across a big show, but go to watch the show, how can I do it?

The privileged class in the city also quickly wrote down this name.

How can someone who can hold a five-day drama at this time be an ordinary person?
Some interested people even went to investigate and found out that the shop belonged to Prince Qin's Mansion, so they didn't investigate further.

It's no wonder that only people from Prince Qin's Mansion are so rich.It must be that Prince Qin's Mansion has found another lucrative job.

In just three days, the entire city of Xi'an knew the name Honey Pavilion.

As for King Qin Zhu Cunshu, how could such a trivial matter fall into his ears?Life is alive, of course, enjoyment immediately.

The ordinary people in the city began to look forward to the big show three days later, and the small merchants in the city also rushed to the west of the city to occupy a seat a long time ago.

These small merchants and hawkers are very shrewd. If they hold a big play for five days at once, there must be more people coming to see the play. If there are more people, the business will certainly be good.

While Chen Hu and the others were promoting, the troupe leader of the Xiqin Troupe led the troupe and began to set up a stage outside the Honey Pavilion.

They are all old-fashioned, and the stage was set up in two days.

April [-] arrived as scheduled, and the street outside the stage was crowded with people before dawn.

The crowd was tight, and most of the ordinary people who came to watch the theater carried low stools by themselves.

They circled the stage, discussing in the dark.

The sun leaped out of the horizon, and behind the stage, the class master led the crowd to start putting on makeup.

The sky was slightly brighter, and Sun Jie came to the middle of the stage.

The people in the audience, almost everyone's eyes were on him.

"Cough cough!"

Coughing twice, clearing his throat, Sun Jie shouted: "Everyone, today is the opening day of our Mitang Pavilion. I am the owner of Mitang Pavilion, and my name is Sun Jie. To celebrate the opening, I will let Xiqin The class sang a big play for five days.

Our Honey Pavilion mainly sells icing and rock candy. During the few days of singing, the icing and rock candy in our store will be rewarded at half price. Welcome everyone to come and buy! "

Chen Hu's burly body stood beside Sun Jie, and every time Sun Jie said something, he shouted and repeated it.

"no problem!"

"Haha, I will definitely come to join you when the time comes!"

The common people in the audience applauded loudly, meeting such a generous owner, applauding and not spending money, it should be regarded as a compliment to Sun Jie.

After finishing what he wanted to say, Sun Jie stepped down quickly.

These common people came to watch the theater, and it would be unattractive to talk too much. It is enough to let them know the name Mitang Pavilion and what it sells.

As the sun rises gradually, the penetrating sound of Erxian Banhu sounds, followed by the sound of dry drums, small gongs, hinges, clappers and other instruments.

This is a martial arts show. Wu Sheng painted his face, carried a flag on his back, and played with a long spear. He did several somersaults on the stage.

The sound of the bangzi gradually faded, the sound of the Erxianbanhu reappeared, and the strings of the qin were as noisy as torrential rain.

Suddenly, a high-pitched and penetrating voice sounded:
"If you don't kill Emperor Xizong, you won't return home. If you don't kill 800 million people, your blood will flow into rivers and piles of corpses. Tang Emperor Xizong will not be able to stand in Chang'an, and you will be safe in Miyang, Xiqi..."

The sound was like a spear, as if it was about to pierce the sky.Vicissitudes, boldness, and roughness, just like the yellow land that has existed for thousands of years.

"Good, good!"

"Beautiful, beautiful!"

The audience in the audience applauded again and again, and the applause continued.

Qin Qiang shouted, and Sun Jie, who was standing at the door, was even a little dazed in his eardrums.

In the Ming Dynasty, when there was no sound amplification equipment, opera performers could only let the audience hear clearly through their rough and unrestrained voices.

This is the traditional classic piece of Qin Opera "Baihutang", which tells the story of the Huangchao uprising. It is Grandpa Sun Jie's favorite piece.

Sun Jie from modern times listened to Ming people singing stories about the Tang Dynasty in the last years of the Ming Dynasty, which is really a fantasy in the world.

The land of Northwest China and the Great Han Dynasty in Kansai use this traditional method to pass on the history, so that those illiterate traffickers and pawns can also know the stories that happened in this land thousands of years ago.

History has never been the privilege of scholars only.

The morning passed like this, and the opera actors wore makeup and squatted in front of the wall next to the shop to eat.

The rice is the vermicelli that Sun Jie brought from modern times a long time ago. He cooked it himself, and put a little salt and other condiments in it.

Opera actors rely on their throats to eat, and they can't eat too salty, just a little taste.

The actors ate deliciously, frantically pulling the noodles in the bowl into their mouths.He also said that Sun Jie is a righteous person and a kind-hearted person.

How can a low-ranking person be watched by the master?It's good to be able to enjoy some whole grains. When have you eaten white noodles?

Usually only martial arts students who have made great efforts can eat well, but now even the opera troupe's apprentices can eat a meal of white noodles.

After eating and drinking, the actors went on stage again.

Dongjiazhai is kind-hearted, and they sing harder and harder.

When paying the bill in the evening, Sun Jie "borrowed" some money from Zhou Da, and handed over the money to the team leader.

People's hearts are full of meat. If you eat white noodles and refined grains today, if you pay the original price, you will lose your life.

The class leader declined, but these people are hard-working people, life is difficult now, and they earn hard money, how could Sun Jie agree?
The class leader couldn't refuse, so he had no choice but to accept it, keeping this kindness in his heart.

The big play sang for five days, and it was also lively for five days.

Five days later, the people in Xi'an Fucheng and the gentry and landowners all knew about the Honey Pavilion, and that the owner of the Honey Pavilion was a kind-hearted person.

When it first opened, many people came to buy sugar because of the half-price reward.

The white sugar is of high quality, like snow, and such white sugar is rare in the world, so buyers will naturally buy more.

The quality is excellent, and the price is similar to ordinary icing sugar in the city, so it has attracted many buyers.

Those ordinary people saw that the icing sugar was good, and bought some to honor their parents or use it when visiting relatives and friends in the future.

After the reward period, the number of buyers will decrease, which is a normal phenomenon.Fortunately, there is still an endless stream of people who come to buy sugar every day, only slightly less than before.

……

Sun Jie stood behind the counter of the store, calculating today's accounts.

A middle-aged man in a uniform walked in, followed by a few followers.

This person is tall and tall, the sky is full, the ground is round, and the clothes fit him very well. At first glance, he is not an ordinary person.

Chen Hu, acting as the waiter in the shop, rushed over and said with a smile: "Guest officer, what do you want? Our house has icing sugar as white as snowflakes, rock sugar like ice crystals, and brown sugar as red as donkey-hide gelatin.

These are all great tonics, especially brown sugar, which is the best for women, and it is the best thing for invigorating energy and nourishing blood..."

These statements were given to him by Sun Jie, and the brown sugar was added later by Sun Jie.

The middle-aged man is none other than Sun Chuanting, the governor of Shaanxi today.

He walked around the store and stopped in front of Sun Jie.

"You are the owner of this store?" Sun Chuanting looked directly at Sun Jie.

Sun Jie knew about Sun Chuanting, but he had never met him before. Naturally, he didn't know that the person in front of him was Sun Chuanting.

Sun Jie put down the ledger in his hands, cupped his hands, and said, "Yes, I am the owner of this store!"

"I heard that you let the West Qin troupe sing a big show for five days? And you gave them white noodles? Five days before the opening, everything in the store was sold at half price?" Sun Chuanting asked calmly.

From the beginning to the end, Sun Chuanting kept his hands behind his back.

This person has a strong breath and a sense of oppression. He is not angry and majestic, giving people a majestic appearance, not an ordinary person.

Sun Jie thought secretly.

Walking out from behind the counter, Sun Jie said with a smile: "Yes, please invite the theater troupe to come and have fun."

"Now there are rumors in the city that the owner of Honey Pavilion is a kind-hearted person.

I checked this shop before, it was originally the property of Prince Qin's Mansion, what you did is different from Prince Qin's Mansion! "Sun Chuanting frowned.

"It's a long story, how should I put it, I'm just a small business traveler, and I'm just eating!" Sun Jie laughed.

Sun Chuanting shook his head, and said: "You are eight feet tall, with a very majestic appearance, and a meandering appearance. How can you be a small businessman? Your background is probably extraordinary.

To eat white flour for the low-level people has a heart of compassion and hard work.The granary knows the etiquette, and the food and clothing are sufficient to know the honor and disgrace.What you do should be a model for the family of Zhongming Dingshi.Why a small business traveler? "

Although Sun Jie still had a smile on his face, he was already vigilant in his heart.

This person knew all this in just a few words, how could he be an ordinary person?

After Sun Chuanting finished speaking, he fell into silence.I walked around the store and picked out a few packs of brown sugar.

I paid the money and left with the brown sugar.

After walking a long distance, the attendants behind him looked back at Sun Jie who was standing at the door to send them out, and then turned to look at Sun Chuanting, "Why don't you check it carefully, sir?"

Sun Chuanting said: "What's the point of careful investigation? This shop is owned by Prince Qin's mansion, and it's an eventful time, where is the time to spare? Qin Fan is not easy to provoke, so as not to be ashamed.

I'm just curious about what this person did, so I have no intention of coming here today to take a look.No matter how much Qin Fan went too far, he had nothing to do with the thieves.That being the case, why bother?

It would be better if there were more people like this in the world, why should they be investigated because of the kindness of others? "

"Your Excellency is clearly aware!" The entourage replied.

Sun Jie sent Sun Chuanting out of the gate and watched him disappear.

When he came back to his senses, Sun Jie frowned and said to himself: "This person is full of the aura of a high-ranking person, he must be an official in the prefectural city of Xi'an.

There are many officials in the prefectural city of Xi'an, and I don't know which one they are.This person is full of oppression, not angry and majestic, giving people a feeling of iron and blood.At present, Sun Chuanting is staying in Xi'an Mansion, could it be him?

However, according to history, after a while, he will lead the army again. Is it really him?Could it be him? "

After standing at the door for a while, Sun Jie returned to the shop.

……

In this way, another four or five days passed. During these few days, Sun Jie stayed in the shop all the time, working as an accountant and shopkeeper, and he was very busy.

Going on like this is not an option, so Sun Jie wanted to hire an accountant.

So a notice was posted at the door of the store, recruiting experienced accountants who could write and count.The wages given are not low, two taels of silver and five buckets of polished rice a month.

Feng Menglong, a famous writer in the late Ming Dynasty, had an article in his book "Sanyan" called "The Oil Seller Exclusively Oiran".

In the article, the oil seller who walks around the streets can earn 20 taels of silver every year, and after deducting the annual expenses, there is still 16 taels left.

Sun Jie's salary is much higher than that of an oil seller. He can earn 24 taels of silver throughout the year, not to mention six shi of polished rice.

One stone is equal to ten buckets, and there are six stones throughout the year.

In this chaotic year, this kind of treatment is really hard to come by.

However, the salary is high, and Sun Jie's requirements are also high.The accountant who came to apply for the job would be personally interviewed by Sun Jie, and he would even ask questions. Only accountants who can pass the interview are worthy of so much salary.

The notice was handwritten by Sun Jie with a brush. He had practiced brush calligraphy for a few years when he was young, but his handwriting was not very good, but it was enough for now.

The characters of the Ming Dynasty can be divided into regular characters and variant characters. Most of the variant characters are the characters used by the common people in the market. They are not very different from the simplified characters of later generations, only a few characters are different.

Not long after the notice was posted, countless accountants came.

Among them were quite a few famous scholars. These days, life in the imperial court was difficult. A scholar could only be regarded as a low-level scholar, not a privileged class above Juren. Poverty was commonplace, so they would naturally be attracted by Sun Jie's notice.

Sun Jie took the trouble to interview the accountants who came to apply for the job one by one.

Most of the scholars who came here were illiterate and could not settle accounts, so they were excluded by Sun Jie.

In the end, there was a middle-aged man who was over 50 and looked like he was [-] or [-] years old.

This man is called Wang Bi, and his ancestors have eaten this bowl of rice for three generations.Dad used to work as a cashier in the Chang'an county government, and he ate public meals.

His father and wife lived an ordinary life, and when it was his turn, Shaanxi was hit by a disaster. He was supposed to fill in the vacancy left by his father's death, but it was left alone. In recent years, he has only worked as a private accountant , The wages are low and often defaulted.

There is a big family to support, three sons and two daughters, plus my mother and daughter-in-law who are already over 60 years old, life is really hard to sustain.

I have been eating for a long time, and the family has never had a full meal. The grain tank has already bottomed out, and I only eat one meal a day to hang my life.If it goes on like this, I'm afraid the lives of the whole family will be lost. Seeing that Sun Jie recruited an accountant here, and the treatment is very good, he thought of coming here to try his luck.

Unexpectedly, I won it all at once, not to mention how excited I was.

Also, the ancestral craftsmanship is naturally not too bad.

In the backyard of the shop, Sun Jie was sitting in the front seat in the back hall, Wang Bi made a few bows to him, and shouted with a smile on his face: "Boss!"

He was wearing a white brown coat with many patches and washes, which was his most respectable clothes.

Sun Jie took out the contract that had already been made and put it on the table next to him, "I, Sun Jie, do not just talk about things. This is a contract. After signing, it will be my accountant. Resign from your old job as soon as possible." go!"

Signing contracts in the late Ming Dynasty has long been a common occurrence, so naturally Wang Bi is not suspicious.

Picking up the brush on the table, he decisively wrote down his name.He took out his own personal seal from his arms, dipped his fingers into the red ink pad on it, and a big red handprint was printed on it.

 Thanks-CU0 Zaicuo, Juntian Kuimulang, the wind and snow are all over the sky, not to mention suffocating you, kil1888, when you wake up from a dream, no one loves you, dried sweet potatoes in winter, OKOK, voted for recommendation, thank you for your support support! ! !

  


(End of this chapter)

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