Excellent hand and heart doctor

Chapter 1127 Loss and Profit

Walking into the waiting hall of Phoenix Mountain Hospital, Luo Wantong saw that it was extremely deserted, and he didn't see a single patient. He also noticed two nurses playing with their mobile phones boredly, their faces so gloomy that they could drip water.

He walked across the hall without a word and entered the elevator.

The elevator went up to the 21st floor and stopped. As soon as the elevator door opened, Luo Wantong saw the dean, Dr. Lierrell, and Luo Shanshan waiting outside.

He couldn't bear it anymore, and asked in a cold voice when he got out of the elevator: "For the current situation of the hospital, have you come up with a countermeasure?"

Dr. Lierrell first took a look at Luo Shanshan, and then said: "Vice President Luo told me that because of the influence of false publicity of bad private hospitals, various advertising methods will reduce the hospital's reputation in the eyes of the public. character."

"Given the situation, we thought of two solutions."

Luo Wantong walked into the dean's office, sat on the head seat of the sofa in the reception area, and said without much emotion: "Speak!"

Dr. Lierer sat down opposite and said, "One is the free clinic."

"Go to places where vulnerable populations gather, such as nursing homes, welfare homes, and old communities, for free consultations."

"During this process, we can properly find a few difficult cases and give them free treatment."

"During this period, the official media made high-profile reports on us through our relationship, which not only publicized our hospital, but also confirmed the strong strength of our hospital through the effective treatment of that case."

Luo Wantong nodded slowly and said, "This method is not bad."

"What about the second countermeasure?"

Dr. Lierer hesitated for a moment, and said, "Propaganda! From the patient's point of view, publicize."

"For example, hiring sailors, or inviting real patients to use their own words to post on forums for seeking medical advice and other similar places to publicize our strength and create a certain degree of popularity on the Internet."

"At the same time, please have certain prestige professionals, film and television singers, etc., to promote the hospital in soft articles as patients."

Dr. Lierer said with some expectation: "If there is a popular star who is seriously ill and heals after our treatment, the publicity effect will undoubtedly be very great!"

Luo Shanshan added: "For example, the big singer Xiaoxiao, under her acquiescence, her fans believe that her voice was restored by Lin Jie."

"For another example, she has already gained a lot of fame in Binhai. The male-to-female entertainment host named Cui even bluntly declared that it was Lin Jie who made her who she is now."

"But just these two people have let tens of millions of people know about Lin Jie and Anlin Hospital."

Luo Wantong looked at Luo Shanshan sharply, and asked, "Do you have a suitable candidate for such a well-known person?"

Luo Shanshan shook her head and said, "Not yet!"

"Things like this are rare. Generally speaking, when public figures get sick, they are treated in secret, and it is difficult to get information."

Luo Wantong waved his hand, and said impatiently: "These two countermeasures you have thought of, immediately implement them vigorously."

"After the hospital's reputation and word-of-mouth have improved, big names with status and fame will automatically come to the door, just like Lin..."

At the last moment, Luo Wantong forcibly held back the word "Jie", as if he was very unwilling to mention this person.

He said with dissatisfaction: "We far surpass Anlin Hospital in terms of capital investment, medical equipment, and medical expenses."

"However, judging from the current actual operating conditions of the two hospitals, we are firmly suppressed, and the performance is not in the same order of magnitude at all."

"This contrast, you need to reflect on it."

Dr. Lierer said very seriously: "Chairman, we have thought about the reason."

"Expert Lin is a medical genius rarely seen in a century. He not only has the world's top medical skills, but also has the research and development capabilities of the Nobel Prize level. He is also an all-around general practitioner."

"Coupled with his special life experience, surprisingly young, and quite handsome appearance, this makes Expert Lin a unique child of miracles, and an almost god-like existence in the hearts of the people."

"Under the influence of the halo effect, Anlin Hospital has also become a place that can create miracles in the hearts of the people."

"Unless we have someone who is as legendary as Expert Lin, otherwise, no matter how good our Phoenix Mountain Hospital is, it will never be able to compare with Anlin Hospital."

He took a look at Luo Wantong's dark face, and continued: "Chairman Luo, the new tumor-inducing therapy created by expert Lin, it is foreseeable that there is a very high possibility that it will become the mainstream treatment of tumors in the medical field. method."

"If the doctors in our hospital cannot master this tumor treatment method as soon as possible, then after two or three years, we will be in danger of being marginalized."

Luo Wantong snorted coldly and said, "Aren't there many doctors from abroad who are studying in Anlin Hospital?"

"When they have learned it, we will dig a few at a high price."

He paused, changed the subject, and said, "The group has withdrawn a lot of funds recently and invested in another major project. It will take some time for the funds to return."

"So, for the operating funds needed by the hospital in the near future, you should first use bank loans to solve the problem."

Luo Wantong was very dissatisfied and said: "Based on the current revenue level of the hospital, the annual loss will be at least one billion or more."

"I don't ask you to break even in the first year, but the loss in the first year must be controlled within [-] million!"

Hearing this number, Dr. Lierer's face became very ugly...

Nearly six o'clock in the afternoon, when Lin Jie walked out of the sports trauma research center of the hospital, he saw An Kexin walking towards him.

"Ajie, do you need a rest?"

Lin Jie shook his head, naturally held An Kexin's hand, and said, "It's just a five-hour back nerve repair operation, and it won't tire me."

"Let's go to dinner together."

Walking forward side by side, An Kexin smiled lightly and said, "Many people know that you are performing surgery on sports trauma, and they are disappointed to say that you should perform surgery in the teaching operating room."

"More people can see your demeanor, learn from it, and worship you."

Lin Jie smiled faintly, and said, "Neural restoration in the back mainly tests technique, not skill. Demonstration teaching is of little significance."

He asked again with concern: "How did you discuss the points system?"

An Kexin stroked a few strands of hair that floated mischievously to her forehead, and said, "We all agree that this is a good way to effectively mobilize the initiative of communication doctors."

"This has also been confirmed through our private investigation of several exchange doctors."

"It's just, Ajie, isn't it too hard on your side?"

Lin Jie chuckled and said, "The higher the exchange points, the more hard work is limited, so it doesn't matter."

"In this week's report, I will show my hand and make a detailed review of Rose's surgery video publicly, so that they can clearly know that it is very worthwhile to spend so many points to ask me to review once."

"To make them pay more and devote more effort, this carrot must be thick enough..."

Walking into the staff canteen, Lin Jie and An Kexin didn't do anything special, ordered a meal each, and found a quiet place to sit down and eat.

After tasting the rice, Lin Jie frowned and sighed, "It's really hard to go from extravagance to frugality."

"I'm used to eating the rice at home, and the high-quality rice from the cafeteria in the annex building. It's hard to swallow the ordinary rice here."

An Kexin took a mouthful of rice, smiled lightly and said, "Your taste is really delicate and sharp, I just feel that the taste is a little poor. I will tell the cafeteria and ask them to use high-quality rice in the future."

She said proudly: "Our hospital is really not short of this money!"

An Kexin looked at Lin Jie with a smile and said, "Ajie, let me tell you!"

"Congratulations on the opening of the gift money, donated inpatient building, inspection building, plus the financial subsidy of the national laboratory, training fees for exchanging doctors, and the income from the transfer of training places abroad, if they are all converted into the income of our hospital, it is enough to break even All expenditures for this year."

"So, we will be profitable in the first year, that's for sure."

Seeing her happy and complacent appearance, Lin Jie was also very happy, and he didn't even realize how unpalatable the rice was.

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(End of this chapter)