industrial overlord

Chapter 177 Price Alliance
"All the leaders and colleagues here, in fact, I never said from the very beginning that only our family can sell this product. Everyone has already produced the product, and it is impossible for us to let everyone have a backlog of these products. This is a pro- Those who suffer will be hurt, but enemies will be quick." Lin Zhenhua said to the crowd with a harmless expression on his face.

Lin Zhenhua already understood the hint He Haifeng gave him.In fact, even if He Haifeng didn't give him this hint, Lin Zhenhua had already fully considered the final solution, which was to accept it as soon as it was good, and absolutely not to push people into a hurry.Hua Keqin had also told him this beforehand.

The truth of Sun Pansheng and others is also correct.Everyone usually doesn't take the saying that the whole country plays a game of chess, but if Lin Zhenhua's actions really hurt the national interest, I'm afraid everyone will have trouble with him.Gao Zuxing asked for his opinion at the meeting, but his attitude was already very clear, that is, the Ministry of Foreign Trade will not tolerate the backlog of millions of export fans produced in these provinces due to patent issues.

Lin Zhenhua himself knew that it was within the range that everyone could tolerate using a patent card.If the loss of millions of fans is really caused, the beam will become bigger.Gao Zuxing first expressed his support for his patent rights protection, and then asked him for his opinion, asking him how to deal with those infringing fans. Shameless face.

Speaking of which, even if Kobayashi's EQ is not very high, his IQ is still sufficient.

"So, Manager Lin is not planning to block our fan outlet?" Sun Pansheng asked, his face looked much better, and he could see a little blood.

Lin Zhenhua nodded slightly to him, and said: "Director Sun's words are off the mark. I never said that we want to block the export of fans in East Zhejiang Province. We are all in the same industry. How can I do such a thing."

"Then what's the matter with your patent statement?" Yuan Wei asked impatiently, "The foreign businessmen are staring at this matter."

Lin Zhenhua said: "Please blame me for not clarifying this matter. I mentioned the matter of patents from the very beginning, mainly to prevent foreigners. Think about it, can our country's production capacity be compared with foreign countries? ?Especially in countries like Japan, South Korea...er, South Korea, they have traditions in labor-intensive industries. If I don't apply for this patent, I'm afraid that European and American merchants will not come to China to purchase, but They went directly to Japan, South Korea and other places to purchase."

"That's true." Yuan Wei nodded, "Manager Lin is very thoughtful about this."

Lin Zhenhua went on to say: "Now with patent protection, it is impossible for other countries to produce this kind of fan again, and we can protect our own industry in China. However, this patent currently belongs to our Hanhua company. If the fan of the enterprise wants to export, it must first obtain the authorization of patent use. With this authorization, it will not be a problem to sell it anywhere.

Have you noticed that the patent number is written on the fan packaging boxes of our Hanhua Company, but there is no one on your packaging boxes. Isn't this a flaw? "

Yuan Wei said: "I understand, we ignored this matter, and we will print the patent number on it when we go back."

When he said this, he suddenly felt that the whole audience fell silent, and everyone looked at him with pity, as if they were looking at a fool.

"Uh, what did I say wrong again?" Yuan Wei turned to look at Sun Pansheng and asked him for advice.

Sun Pansheng ignored him, but said to Lin Zhenhua with a chuckle: "Manager Lin, I fully understand what you mean now. The authorized use of this patent is absolutely necessary. The leaders of the Ministry have pointed out this point , we also have a deep understanding. What I want to know is, what specific considerations do you have for this patent licensing fee?"

usage fee!I sell cakes.Yuan Wei patted himself on the head heavily. Thanks to his business for so many years, why didn't he think of such a thing.Lin Zhenhua has made such a big circle, isn't he just asking for money?That's right, I'm really stupid. After fighting such a battle with Manager Xiao Lin, don't you understand Xiao Lin's personality?

"That's right, patent, that authorization, that royalty, right? Manager Lin, tell me, what's the standard?" Yuan Wei hurriedly asked.

Lin Zhenhua turned his head, discussed briefly with Hua Keqin, then pointed to Hua Keqin and said, "Let's ask Director Hua to talk about this matter. After all, it involves cooperation between brothers and provinces. Our provincial leaders made up their minds."

Hua Keqin and Gao Zuxing were polite again, and then said: "Just now, I have listened to the spirit of the ministerial leadership meeting conveyed by Minister Gao, and the spirit of the Secretariat conveyed by Director He. I am very educated. The central leadership is now very concerned about patented inventions. We must also strengthen the protection of the interests of patent inventors, so that they can benefit from patented inventions. At the same time, Minister Gao also talked about the difficulties of brother provinces. I saw it. After all, I am also an old foreign trader, and I have been friends with Director Sun and several other directors for many years."

"That's right, we didn't talk about the friendship between Lao Hua and us." Someone below echoed.

"So, I agree with Xiaolin's opinion just now. Our patents are used to prevent foreigners, not to attack our own comrades. We have decided to charge a certain amount of patent royalties. The peer company of the technical standard grants the patent use authorization of the five-blade fan."

"Good!" Everyone applauded together, and the applause was quite loud.This is the legendary killing skill of holding you up high with applause. You are always embarrassed to open your mouth to everyone, right?
"As for the cost of patent authorization, let's invite Comrade Lin Zhenhua, our patent owner, to introduce it." Hua Keqin handed over the right to speak to Lin Zhenhua.

The people present are so angry that their noses are twisted. It turns out that you have been talking for a long time, and it is all nonsense. All we care about is the price. Who is interested in listening to you talking about the truth here?

Lin Zhenhua nodded to Hua Keqin, and then said to everyone: "The patent licensing fee we set is charged per fan. As for the price, it is calculated at $4 per fan."

"What, four dollars!"

Everyone chattered.According to the foreign trade settlement price, 4 US dollars is equivalent to 11 yuan, which is not too much.But if the calculation is based on the export of 20 units, 4 US dollars per unit will directly go out to 80 US dollars, which will make everyone feel pain.

"Manager Lin, isn't this rate too high?" Sun Pan said politely.

Lin Zhenhua said: "Director Sun, this fee standard is really not high. The patent licensing fee of the same kind abroad is much higher than this."

"However, our country is still relatively poor after all. It cannot be compared with other countries." Sun Pansheng said.

"That's right, Manager Lin, look, this authorization is actually a one-sentence matter. You can get the money without any effort. Shouldn't it be compressed a bit?" A representative from another province also said.

Lin Zhenhua shook his head: "Leaders, this patent of ours also cost a lot of money. Just to test the shape of the fan blade, we have done tens of thousands of experiments, and every time we have to scrap a set of leaves, everyone counts Come on, how much does it cost?"

What are you bragging about, tens of thousands of times, it would be great if you can do it hundreds of times, Yuan Wei said secretly in his heart.However, he didn't dare to say this publicly. Now is the time when everyone wants to flatter Lin Zhenhua. Who would dare to offend him out of thin air?

Lin Zhenhua added: "One more thing, let's open the window and speak clearly. Once you are authorized, your fans will be able to be exported smoothly. This will definitely squeeze our market share. Everyone understands. I’m afraid the profit is far more than 4 dollars, right? If I had a choice, I would rather not authorize it, and just produce it all myself.”

"However, we only sell a fan for 30 US dollars. If we use 4 US dollars as the licensing fee, it will be a huge loss." Yuan Wei said.

Lin Zhenhua said: "This is another thing I want to tell you. I have noticed that the price of the five-blade fans sold by you is much lower than that of our Hanhua company. Of course, we can also make such a low price. It is an open secret that there are state subsidies after all. However, I think that if we fight a price war like this, the state will suffer and the foreign businessmen will benefit.”

Gao Zuxing said: "Comrade Xiaolin said it very well. The Ministry has repeatedly asked to avoid the price war. There are comrades in charge of the foreign trade departments of various provinces present. This point needs to be reiterated to the export companies. "

With the support of Gao Zuxing, Lin Zhenhua became more confident. He said: "I have no say in other commodities. On the issue of five-leaf fans, my opinion is that we should form a strategic alliance, and no one can freely Reduce the price. I suggest that our base price be set at 38 US dollars. On this basis, according to the differences in product quality of various companies and the differences in foreign cooperation methods, we can fluctuate a little bit. Do you agree?"

Everyone discussed again, and finally Yuan Wei expressed his position: "This matter, let me express my position first. If everyone can abide by the price standard proposed by Manager Lin, then our Hongwei Company will also abide by it. Our products The production process may be slightly better than that of some brother provinces and cities, so let’s set the price at US$39.”

With the first one to express their views, other manufacturers also raised their hands.For them, it is actually more profitable to be able to set the price a little higher. The reason why they sell at a lower price is also because everyone is fighting a price war, and they have to do it as a last resort.Now Lin Zhenhua uses the patent right in his hand to force everyone to form a price alliance. Of course, it is the best for everyone.

"Well, since everyone agrees, please don't violate the contract in a disguised form in the future. If anyone violates the agreement, I can only take back our patent authorization. Does everyone agree with this point?" Lin Zhenhua looked around, asked.

"No opinion!" Everyone replied together.

"I have a question." Sun Pansheng said, "This patent licensing fee belongs to our domestic transaction, so let's settle it in RMB. Each set is 11.2 yuan, right?"

Before Lin Zhenhua could answer, Hua Keqin spoke first: "Old Sun, you old fox, are you too cunning? Everyone knows that we don't care about the income of 11.2 yuan. What everyone lacks is foreign exchange. We authorize you to produce Five-leaf fan, you have already given you a lot of opportunities to earn foreign exchange, and you have to snatch the 4 dollars, which is too unkind."

Seeing that a new round of war of words was about to break out again, Gao Zuxing took over the conversation: "How about this, Lao Sun, don't be too greedy. The foreign exchange income of 4 dollars still has to be transferred to the name of Jiangnan Province in foreign exchange. Next. The five-leaf fan signed by Jiangnan Province last year earned more than 4000 million yuan. This year, let everyone get a point like this. It is estimated that they can keep half of it. Therefore, everyone should be content and don’t leave room for Lao Hua.”

"Minister Gao said so, we will implement it, haha." Sun Pansheng responded with a haha.In fact, when he got up to talk about this matter, he had already considered Hua Keqin's counterattack. He originally planned to counter-offer, for example, pay half in US dollars and half in RMB, which would also save hundreds of thousands for Eastern Zhejiang Province dollars.Seeing that Gao Zuxing was also on the side of Jiangnan Province, Sun Pansheng gave up.In fact, as soon as Lin Zhenhua agreed on the price alliance, Dongzhe Province's revenue from the five-blade fan has increased by a large amount. It can be said that the 4 dollars was actually earned by Lin Zhenhua himself for everyone.

"Xiao Lin, in this way, your Hanhua Company will suffer a great loss." He Haifeng said another key word at a critical moment.

Lin Zhenhua sighed: "Yes, although we received the patent fee of 4 dollars, the loss in sales can be many times greater than this."

"This is also your contribution to the country. She Xiaojia, for everyone, this kind of spirit is worth learning." Gao Zuxing said, after these high-sounding words, he also felt a little guilty, and turned his head to Hua Keqin Said: "Lao Hua, Manager Lin's Hanhua Company, your province should also provide appropriate subsidies. The loss can't be fully borne by them."

Hua Keqin hesitated and said: "This is difficult. Our fan sales have dropped sharply this year, and I will still be criticized when I go back. How dare I let the hall take money out."

Lin Zhenhua said with a smile: "Minister Gao, the subsidy will be avoided. We are very stingy. I dare not expect Director Hua to pay for it."

Hua Keqin also laughed: "It's Xiaolin who understands me. It's not that we are stingy. It's because our Jiangnan Province is not economically well off and cannot afford subsidies."

After Lin Zhenhua relieved Hua Keqin, he turned around and said to Gao Zuxing and He Haifeng: "Minister Gao, Director He, you two central leaders are here, can I make a kind request."

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(End of this chapter)