she is in modern times

Chapter 165 Skin Care Products

The numbers in the background are constantly surging.

Lin Yuchu selected a few interesting comments to reply.

While typing, Qin Jie called.

Qin Jie's voice came out of the receiver, as simple and capable as ever.

"Chuchu, I have received many advertisements from brands here. I have selected two brands with good reputation and positioning, and have sent the information to your mobile phone."

She emphasized her tone: "Well... It doesn't matter if you don't accept the endorsement of that perfume, you should think about it carefully, and it's not too late to give me an answer after reading it."

Lin Yuchu noticed that her speech paused slightly, and she nodded thoughtfully.

"Okay, I see. Sister Qin, thank you for your hard work. I'll watch it in a while."

Ever since Lin Yuchu accepted Corrt's endorsement, major brands saw her strength and offered olive branches to her agent one after another. Lin Yuchu had probably heard from her.

Originally, the major brands were a little ready to move.

During the broadcast period of "The Immortal", the movements became more frequent, and Sister Qin was very busy because of this, but she never let these things bother her eyes.

So her tone at the moment sounds very real.

Qin Jie heard her gratitude, smiled, and made some arrangements for Lin Yuchu's next work.

The "Vengeance" audition is coming soon, and I can just take advantage of these two days to give those two commercial endorsements to the next one.

After hanging up the phone, Lin Yuchu tapped on the screen with his fingertips.

Quickly edited the text, replied to the fans, exited the Weibo interface, and clicked on the profiles of the two brands to view them.

Of these two brands, one focuses on skin care and the other is related to perfume.

The brand of skin care products is called Ice and Snow Realm, which means that the skin is as icy as ice and snow.

Frozen Realm is positioned in the mid-to-high-end market, but its products are not cheap, but they are still loved by many women.

Word of mouth and sales are guaranteed.

Considering that Lin Yuchu will go to northern Myanmar to film in a few months, and before joining the group, he has to tan his skin to the rough feeling of being exposed to the sun for many years.

It takes at least a few months to get the skin back.

It just so happens that there is a land of ice and snow in the brand side that threw the olive branch this time.

Qin Jie really felt that it was a pity that Lin Yuchu didn't take part in the endorsement of skin care products due to Lin Yuchu's skin condition, so he simply accepted the endorsement.

The name of another perfume brand is Wenxiang, and its market positioning is the same as that of Ice and Snow.

Different from the realm of ice and snow, Wenxiang is a brand that has just emerged in China in recent years.

Although this brand is relatively young, it has been loved by Everbright people as soon as it was launched, and there is a lot of room for overall growth.

But there is one thing...

In fact, Qin Jie didn't intend to consider the brand of Wenxiang. From the very beginning, she only planned to give Lin Yuchu the endorsement of skin care products.

The main reason is that the transliteration of the perfume of Wenxiang is too similar to "mosquito coil", and many netizens ridicule Wenxiang as "mosquito coil".

Qin Jie cherishes Lin Yuchu's feather very much. The name of a brand is so important, it is related to the reputation of the brand.

Although the ridicule by netizens is not malicious, it is always unpleasant to say.

If this endorsement is accepted for her, then there is a high possibility that a voice will appear.

——Lin Yuchu is the brand image spokesperson of "Mosquito Incense".

It is very likely that this voice will accompany her for the rest of her life.

Although Wen Xiang's endorsement fee was very high, Qin Jie never thought about accepting this endorsement for her at first, so she refused it directly.

But the brand couldn't bear it and kept calling her, and even got in touch with Shenghuang. The endorsement fee offered was so generous that even the company's top management was a little moved.

It was one thing to give a lot of money, and another thing for the company to speak out, but this was not the main reason why Qin Jie sent the information to Lin Yuchu for review.

When Wenxiang was launched in the early stage, it was thanks to the ridicule of netizens that it quickly gained popularity in the market, so that everyone would think of the brand of Wenxiang when they saw mosquito coils.

The advantages in the early stage are very obvious, but in the mid-term, there is a faint decline.

Wen Xiang is positioned in the mid-to-high-end market, and has been developing in the direction of the high-end market...

However, because "Wenxiang" is equivalent to the name "Mosquito-repellent Incense", it has been unable to implement it for a long time.

It can be said that success is also Xiao He, and defeat is also Xiao He.

Perhaps the brand Wenxiang realized the impact of the name, and finally revealed to her quietly, saying that the company's senior management was planning to change the name and was trying to convince shareholders.

After weighing various factors, although Qin Jie didn't directly give an affirmative answer, he still gave a moderate answer, no matter whether he answered or not, he would not offend anyone.

After all, no matter how you say it, it's not easy to discredit the company's leaders. Even if you don't want to accept this endorsement, you still have to get a set of procedures down.

Seeing this, Lin Yuchu also understood what happened to Qin Jie's suddenly accentuated tone at the beginning.

Lin Yuchu's eyes lingered on the information about the land of ice and snow. It seems that Sister Qin probably wanted her to accept the endorsement of this skin care product.

As for Wenxiang, a perfume brand, because it sounds the same as "mosquito incense", it has been ridiculed by netizens all the time.

Although there is no malice, it is precisely because of these teasing voices that the brand cannot develop into the high-end market, and even because of the name, it has a faint tendency to decline.

If Lin Yuchu took over the endorsement of this brand, then it is very likely that some high-end big names will not seek her cooperation again.

This has also led to the fact that none of the artists in the circle are willing to accept the endorsement of the brand Wenxiang.

After all, no one wants to miss out on cooperation with high-end big names because of a small profit for a while.

Even if the brand Wenxiang wanted to change its name, it was just an idea, otherwise the information sent to her by Sister Qin would not be "Wenxiang", but another name.

The name Wenxiang has already carved a mark in the hearts of consumers.

Not to mention whether a sudden name change will cause the loss of consumers, even if Wen Xiang changes her name immediately, it is impossible to suddenly develop into a high-end brand.

Even if Lin Yuchu couldn't stop for a moment because of the VAM agreement, he wouldn't consider Wenxiang as a brand.

There is no need to lose the big for the small.

She quickly made a decision in her mind.

The pointer clicked on the screen and quickly gave a reply.

After Qin Jie saw the news, a smile flashed in his eyes.

As expected, Chuchu was sober as always and did not disappoint her.

She also thought that if Chu Chu couldn't see the stakes, she would meet her later and have a good chat with her and analyze it in depth.

Now it seems that it is not necessary.

Raised his lips and typed four words.

"I see."

Immediately afterwards, Qin Jie made a phone call to the company's senior management.

Of course, it is impossible to mention in the words that it is because of the brand name of Wenxiang, and it is even more impossible to mention that Lin Yuchu did not want to accept this endorsement.

Qin Jie half-closed her eyes and said with a smile:
"Sorry, Chuchu's recent schedule is too full, and I really don't have time to pick up other endorsements."

After all, the land of ice and snow was the first commercial she promised to do next. After Lin Yuchu finished filming this endorsement, she was going to audition for the role of Ye Zhenzhen in "Revenge".

In this way, there is no problem at all, and no one can fault it.

This is not only the answer to the company's senior management, but also to Wen Xiang's side.

Qin Jie used the excuse that Lin Yuchu's schedule was too slow at the beginning, just saying to arrange it again, but there is really no time, so she can't be blamed for this, right?
Qin Jie's smile deepened.

Everyone is a sensible person, how could they fail to realize that what she said was just an excuse, the senior management of Sheng Huang smiled and scolded "Old Fox", but did not mention Wen Xiang again.

The person in charge of Wenxiang's brand heard the tactful refusal, and his heart was full of bitterness, but he didn't dare to offend Qin Jie to death. Instead, he asked her to think again and told her that Wenxiang could wait.

Qin Jie was noncommittal.

Wen Xiang's current brand image cannot be reversed by a brand image spokesperson.

If you don't want to lose sight of everyone and develop into the high-end market, you need to start from the root cause, first change the name, and then talk about other things.

The time required for this process cannot be completed overnight. Qin Jie did not want Lin Yuchu to waste time on this, nor did she want her to take the risk.

Zou Ranran frowned, and then relaxed it again.

"The name of the brand Wen Xiang is indeed a bit... It's hard to say, it's right for Miss Chu not to accept this endorsement."

Her previous thinking couldn't keep up with the two of them very well, but she was able to learn something more or less under the influence of her ears and eyes, and now she can analyze the pros and cons of it well.

Ye Ling quickly figured out what was wrong with Guan Qiao, and nodded in agreement.

"Sister Chu can go to high places, but she must not go to low places, otherwise those high-end big names will exclude Sister Chu."

Lin Yuchu nodded and gave a light "hmm", which is why artists in the circle are unwilling to lower their value to accept Wen Xiang's endorsement.

Of course, it is not ruled out that some artists will be moved because of Wen Xiang's high endorsement fee.

But the choice goes both ways.

Wen Xiang spends money on the brand image spokesperson to reverse her reputation among consumers and to solve the dilemma. Some lesser-known artists are simply not enough to solve this problem.

To put it bluntly, the brand side looks down on it.

But that has nothing to do with Lin Yuchu, she just needs to get the endorsement of "Ice and Snow Land" done well.

Considering that I will be filming an advertisement for skin care products, I must keep my skin in good condition.

Before nine o'clock in the evening, Lin Yuchu's script was confiscated by two assistants, who urged her to go to bed and rest.

This kind of life lasted for three days, and I don't know if it was a psychological effect. Zou Ranran always felt that the skin of the first sister could be broken, and it looked fairer and more delicate than before.

Lin Yuchu: "..."

Her reaction made Zou Ranran very suspicious: "Sister Chu, what's the matter, am I wrong?"

With that said, she turned her head and asked Ye Ling for her opinion.

"Ringling, do you think so?"

Ye Ling looked at it carefully and nodded heavily: "Well, I also think that the condition of Chu's skin is better than before."

Lin Yuchu: "..."

Could she say it was because of cultivation?
Seeing the dubious expressions of the two, Lin Yuchu paused, changed his previous appearance, and said solemnly: "Well, it's all thanks to you two!"

The headquarters of Ice and Snow Realm is in the imperial capital, so Lin Yuchu got up early that day.

When she was preparing to put on makeup, Qin Jie told her: "At the beginning of the year, the brand told you not to wear makeup, just go there without makeup, so that it will be convenient for a while to shoot."

Lin Yuchu nodded, and set off for the headquarters of the Land of Ice and Snow after only doing basic moisturizing.

After meeting Lin Yuchu, Jiang Yihuan felt that she was very good. She was tall and tall and had a special temperament. She had a cool feeling. The rare thing was that her skin was in good condition, full of collagen, and she couldn't see anything when she looked closely. blemishes.

"Miss Lin's skin is so tender, I even want to ask you how to take care of your skin."

Jiang Yihuan's tone was full of admiration.

Lin Yuchu smiled slightly, reached out and shook hands with her.

"Actually, there is no special skin care method." Speaking of this, she looked at the two assistants beside her and said with a smile:
"Go to bed at nine o'clock every day, stay up less late, and drink more water. Well... Then use it together with the essence of the ice and snow realm."

The two obviously thought about what happened in the morning, looked at each other, and touched their noses in embarrassment.

Jiang Yihuan was stunned for a moment, and then his eyes lit up: "Miss Lin is very humorous, do you also use products from the Land of Ice and Snow?"

"Well, I usually use it. The essence of the ice and snow realm is very comfortable after applying it on the face, and the skin absorbs it quickly."

The two chatted on the products of the Ice and Snow Realm, Jiang Yihuan did not expect Lin Yuchu to know so much about the products of the Ice and Snow Realm.

Coupled with her generous and decent manner of speaking, Jiang Yihuan felt like he hit it off with her.

The two were chatting freely, and others couldn't get in a word at all, which made Qin Jie, Zou Ranran and Ye Ling on the side a little confused.

In fact, Lin Yuchu spent all his time understanding the products of Frozen Realm after he decided to accept this endorsement.

In the skin care products she usually uses, there is the essence of ice and snow.

This brand is quite well-known, and it has good skin brightening and whitening effects. Lin Yuchu bought it and used it under the recommendation of Zou Ranran.

With a sufficient amount of knowledge, no matter what product Jiang Yihuan is talking about with her at this moment, he can chat with her a few words.

Of course, Jiang Yihuan didn't just focus on talking about the product, most of the rest of the topics revolved around Lin Yuchu.

During the simple conversation, she learned about Lin Yuchu's current situation, as well as some career plans, etc., and felt that her logical thinking was particularly clear and motivated, and her affection for her became stronger and stronger.

When they arrived at the conference room, Jiang Yihuan's address to Lin Yuchu also changed from "Miss Lin" who was alienated at the beginning to "Chu Chu".

This speed made the three of them a little speechless.

"Come on, change some clothes, let's go to the audition."

Jiang Yihuan selected a few sets of clothes for her according to her temperament, and asked her to go to the fitting room to change and try on the feeling.

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