I really want to pounce

Chapter 109 These are just some superficial lessons I learned from Pu Ding
Qidian editorial department, conference room.

The editor-in-chief Xingchen is here, as clean and neat as ever.

"let's start."

The meeting directly entered the topic, that is, how to increase the number of new users on the Qidian main site.

Qidian has 9 editorial teams for male channels and 5 editorial teams for female channels.

Editors from 14 groups filled the conference room.

A group of editors, Jia Nai, are old editors who followed Qi Dian when it was first established. They are the oldest and generally take on the heavy responsibility of the opening.

Someone has to warm up the scene first, so that other people can talk about it.

"Cough cough!"

Baked Milk cleared his throat and began to speak.

"In the past six months, the performance of our Qidian main site has been very stable. The new books of great writers are popular, and the newcomers are also making good achievements. There are many works, and many big IPs are sold. The overall income is also higher than that of the same period last year. But !"

Well, once there is the word 'but', it proves that the preceding is all nonsense.

All the people here are veterans of the meeting, so they naturally understand that the important point is coming.

"However... our number of new users is too small, and it is about the same as the outflowing users at present. The number of daily active users is still maintained at 1000 million. Compared with this time of the year, there is no change. Therefore, the number of subscriptions to works on our main site is troubled. What matters is not only the quality of the works, but also the lack of users! If there are another 1000 million active users, the highest average subscription of our works will exceed 20, and it is just around the corner!"

"I think we can try to buy advertisements on various portal websites, link our Qidian main website, and buy advertising spaces on some popular apps, and make some entrances that allow users to directly download the Qidian app, and spend money to buy advertisements. users, and then rely on our high-quality works to retain them”

After Baan Nai finished speaking, the others nodded indiscernibly. Although it wasn't too innovative, it was still an effective method, at least it could do it.

The editor-in-chief Xingchen did not comment.

"Let everyone else talk about it too."

Gouzi, editor-in-chief of the third group: "I think Brother Baked Milk is quite right, but whether we can retain new readers in the future, in addition to the quality of our library, we also need to have corresponding preferential activities, such as seven-day sign-in and so on. With the design, you can read books for free for seven days by signing in, and you can also get rewards such as recommendation tickets, monthly tickets, and Qidian coins, which are distributed to their accounts by doing tasks, so that they can get used to participating in our Qidian reading culture. More interaction with works and authors, resulting in stickiness.”

Editor-in-Chief Xingchen: "Gouzi is right, what about the others?"

Two senior editor-in-chiefs spoke, and the editor-in-chiefs and editors-in-charge of other groups all spoke one after another.

Zhuojiu, the editor-in-chief of the second group of female channels, is a beautiful woman, who is the YY target of many single male editors.

She wears a pair of black-rimmed glasses, has big eyes and a melon-shaped face, fair skin, and a slender figure. Sitting there is the most eye-catching.

"We can also use some new technologies, such as AI intelligence, to make some robots to give newcomers a variety of behaviors like, reply, and follow, so that newcomers feel that they are valued in our Qidian, and someone interacts with him, so that In addition to reading, there is also a kind of community warmth, which makes it easier for them to stay.”

Xingchen nodded, it seemed that this idea moved him somewhat.

All the editors have started to speak
Styx of the second group was embarrassed by the side.

What he wanted to say, the editor-in-chief and the editor-in-chief of the three groups have finished.

If he said it again, it would be like repeating other people's ideas.

He didn't have any new ideas, so he could only shrink in the editor, hoping that the editor-in-chief would not notice him and try to get away with it.

However, Murphy's Law tells us: If you worry about something happening, then it is more likely to happen.

For example, when you are in school, the less you know how to do the questions, the easier it is for the teacher to ask you to do them, and the questions you know, the teacher will not point you.

The editor-in-chief Xingchen glanced at Minghe: "Minghe, your second team had a very good performance in the channel last year, and you have unique insights into the market. What do you think about this matter?"

broken!

Styx groaned psychologically.

Still getting noticed!

He's said everything he wanted to say, what can he think?
Stand up and open your mouth: "Uh this."

All the editors are looking forward to watching Styx, the group that received the most channel bonuses last year, and want to see what they can do.

Some really want to see, some are watching a joke.

The previous editors have already said what should be said, so what else can I say now?

The second group was able to take off because Pu Ding appointed an author to pull them up. The other stupid authors who followed the trend thought that the second group was trained and recommended, and they all contributed to the second group, which led to a surge in channel manuscripts. .

The larger the number, the higher the chance of naturally achieving results.

Then it was passed on from the author's side and became the second group of unique cheats with channel operation, good at making fire books, and more authors began to superstitiously believe in new media channels and WeChat reading channels.

The second group won!
The other groups are sour!

If you give your pods to our team, we can take off too!

Also share experience!

Their experience is to lie down in the office, and then... ouch~ why did God feed the food into his mouth?
Some editors secretly laughed when they saw that Styx was speechless.

Xiaoxing saw it at this moment, and now is his chance!

He stood up directly: "Editor-in-Chief, our team does have some new ideas. Boss Styx originally arranged for me to speak, why don't you let me speak directly?"

Styx heaved a sigh of relief.

I have seen Xiaoxing as a sensible child since he was a child!
It's better for him to be embarrassed than to be embarrassed by himself.

Other groups won't look at his editor-in-chief when they read jokes.

'I'll give you two good recommendations later.'

Xing Chen nodded: "Xiao Xing, I remember you, Pu Ding is the author who was discovered by you, right?"

"It's just luck."

"Hehe, being able to grasp luck is also a kind of strength. Let me tell you what good insights you have."

Xingchen basically found some ideas from the opinions of the editors, and combined with his own operating experience, he had the prototype of some ideas.

At this time, I don't have much expectation for Xiaoxingbao. If I have a good idea, Styx would have made a suggestion.

Just listen to it.

Xiao Xing glanced around, the new and old editors all focused on him, he took a deep breath.

"We can go to short video platforms with a lot of active users to attract traffic"

Xingchen directly interrupted: "I've talked about drainage, and we have advertised on the short video platform for a while, and the conversion rate is very low."

"That's because our method is wrong. Using the traditional scrolling text method to attract traffic is too inefficient and can't attract the attention of short video platform users. In most cases, people skip it directly when they see this form. Since we To attract traffic on the short video platform, you should use short videos!"

Everyone's expressions gradually became serious.

Xingchen also showed interest: "Continue."

"Please watch this video!"

Next, Xiaoxing put the 1-minute Dragon King Crooked Mouth commercial play that he had prepared long ago on the projector, and then began to explain this new type of short video commercial to everyone according to the method Pu Dingle taught him.

After some operations, everyone was stunned!

Can online novel advertisements be so neat?

If you don't distinguish it carefully, you may think it is an ordinary short video!
I even want to give this video a thumbs up!
And the story is just right, the climax thrown by the protagonist's identity makes people eager to see what will happen to those who mock the Dragon King.

Generally at this time, the habit of short video users is to swipe right to the author's work to watch the next episode.

Then there is a link to the Qidian Reading app, which prompts you to continue watching in the book!

If short video users are stuck by the climax, the download rate will definitely increase significantly!

Xingchen stood up excitedly.

He is an old man, and he is more sinister than everyone's eyes, but after listening to Xiaoxing talking about this method, he already knows that it is absolutely feasible!

It is more practical and cheaper than all the solutions he had imagined before!
The opportunity for a substantial increase in Qidian's new users is coming!

He stared at Xiao Xing with burning eyes.

"You came up with all of these by yourself?"

Xiao Xing shook her head: "No, these... It's just that I learned some superficial things from Pu Ding."

"Oh? Interesting."

The editors were shocked again!
Pu Ding still has such a strong market operation ability?
These two groups not only picked up a great book writer and attracted so many manuscripts, but also came up with such a good plan from the editor-in-chief.

Let them take all the good things!

Damn!
At the scene, there were 3 editors, their faces were as uncomfortable as if they had eaten Lao Ba's hamburger.

They were the three editors who rejected "The City's Son-in-Law Dragon King" during the cross-review.

At this moment, they only had two words in their hearts:
"Obviously. Obviously it was me first"

"No! No!! No!!!"

　There will be more in a while.
　　
　
(End of this chapter)