Ming Zuo

Chapter 295 Brand
The inheritance and development of technology has always been a major problem in the progress of ancient Chinese industry.

The fundamental reason is that many craftsmen cherish their craftsmanship as a means of making a living.

In fact it is.

For craftsmen without social status, if they no longer have unique skills, it is tantamount to the situation of life and death.

Therefore, Zuo Menggeng paid the most attention to the role of the technical committee when establishing the chamber of commerce.

Facts have proved that good technology cannot be widely used, not just because of selfishness, but also because the survival pressure of craftsmen is too great.

After passing the technical committee, many craftsmen's unique skills are certified and can be exchanged for huge profits, the craftsmen's recognition of the chamber of commerce is the highest.

There are more than [-] craftsmen's technologies, which have been authorized through the technical committee, and these craftsmen have become rich.

Originally, everyone disapproved of Zuo Menggeng's approach at the beginning, and didn't think it would have any effect.

As a result, craftsmen are now enthusiastically submitting their own unique secret techniques, and cloth merchants can apply these techniques at a small cost. The entire Songjiang cotton spinning industry immediately glows with greater vitality.

This is how the chamber of commerce is recognized.

After the election began, all the more than [-] people present got their votes.

Each person has one vote, anonymous, and can vote for their favorite candidate.

There are three people running for the first chairman of the chamber of commerce.They are Xu Ji, Chen Jiru and Shen Youtian.

Originally, the president unanimously recognized by everyone was Zuo Menggeng, but Zuo Menggeng said that he would return to Shandong in the near future, and it was impossible to pay attention to the work of the chamber of commerce for a long time, so he politely refused.

The three candidates for the election are not weak.

Apart from other things, Xu Ji is very convincing as Zuo Menggeng's father-in-law.

Although Zuo Menggeng did not run for president, everyone knew that Zuo Menggeng's promotion was indispensable for how the chamber of commerce should operate.And Xu Ji, as Zuo Menggeng's father-in-law, has the convenience of being close to the water.

Chen Jiru, as a celebrity in Songjiang Mansion, has a wide range of friends and contacts, even in the Jiangnan literary world, he has a good status.

And Shen Youtian owns the largest textile workshop in Songjiang Prefecture, with strong strength, and usually has great prestige in the industry.

At this time, the benefits of voting are revealed.

The three candidates are very indifferent and can bear the result with peace of mind.

In the end, Xu Ji was elected as the first president of the Chamber of Commerce with the highest number of votes.

There are five vice presidents, namely Chen Jiru, Shen Youtian, Fang Shigong, Zuo Menggeng...

The last vice president was very unexpected, but within reason.

That is Chen A Cai.

Almost all the craftsmen voted for him, and Zuo Menggeng also did a lot of work, making Chen Acai the management of the chamber of commerce.

Not only that, Chen Acai is also the chairman of the technical committee.

As the first beneficiary since the establishment of the Technical Committee, Chen Acai has already understood the benefits of the Chamber of Commerce.With his own experience, it can encourage more craftsmen to invest in technology research and development and sharing.

When everyone came to the stage to express their thanks, Chen Acai was trembling all over.

It never occurred to him that a craftsman who had been an honest craftsman all his life would now become a man of great influence in Songjiang Cotton Spinning.

It is conceivable that Chen Acai must be the most steadfast in maintaining the chamber of commerce.

Tianzhi is the name of the textile factory jointly established by the Xu family, the Pan family, and the Qu family.

It was taken by Zuo Menggeng.

Others are ignorant, but Zuo Menggeng understands the importance of brand too well.

As the first regularized and industrialized textile factory in the Ming Dynasty, its historical significance is extremely huge.

What Zuo Menggeng has to do is to protect the factory and develop it well, to give an example to the colleagues of Songjiang Cotton Spinning Co., Ltd., so that more and more handicraft workers will gradually transform to industrialization.

The Xu family, Pan family, and Qu family are all wealthy and powerful, and they are all willing to invest, and they are the first batch of users of new technology.

Just for the hydraulic drive device, Tianzhi Factory has built more than [-] machines, which are lined up along the Wusong River, with an astonishing momentum.

The looms were made by Fang Shigong of Nanqiao Town and the craftsmen of the whole town. The order of [-] looms made all the craftsmen of Nanqiao Town go crazy.Immediately gave up other jobs and devoted all of them to this big order.

Taking this opportunity, Zuo Menggeng suggested that Fang Shigong and craftsmen from Nanqiao Town jointly build a factory to manufacture and maintain looms.

The technological innovation he proposed opened the eyes of the craftsmen in Nanqiao Town. For the first time, they discovered that looms could still be manufactured in this way.

The concept of after-sales service is also amazing.

The looms sold in the past have nothing to do with the craftsmen.If it breaks, the buyer has no choice but to throw it away, or pay someone to repair it.

But in any case, for the buyer, it is a lot of money.

For this reason, Nanqiao Town is the largest supplier of cotton textile machines in Songjiang Prefecture, but it is not the only supplier.

The competitors of the craftsmen in Nanqiao Town even spread all over Jiangnan.

If the factory is jointly built, hydraulic drive can also be used, which can greatly reduce the cost of loom manufacturing.Using after-sales service as a weapon will firmly stick customers.

Fang Shigong and the craftsmen of Nanqiao Town had a brief discussion, hit it off, and soon listed the factory.

This group of people is quite high-spirited, named the factory after "Tiangong", and set up a special sales team under Zuo Menggeng's guidance.

Tianzhi Factory is expected to be put into production by the end of summer, and it also carries the expectations of Songjiang Cotton Spinning.

If Tianzhi Factory can really succeed, then Songjiang Cotton Spinning will enter a stage of rapid development, and traditional hand-woven textiles will gradually decline.

What followed was the market problem of massive industrial textiles.

Zuo Menggeng still doesn't know how much pressure he will bear by that time.

After finally finishing his work, when he returned home, he was invited to the backyard by a servant.

Here, all the women of the Xu family are present, each with a pair of... new-style leather shoes.

"Third brother-in-law, we have already decided that the second brother, the second sister-in-law and the younger sister will go back to Shandong with your couple to build a shoe factory."

The women of Xu's family had long decided to start a business of new-style leather shoes. Zuo Menggeng knew about it, but he didn't care.

It is the tacit understanding of all the men in the Xu family to use a business to make the backyard peaceful.

But when it came time to implement it, Zuo Menggeng had to make up his mind.

"Is there anything I can help you with?"

Joe is very positive.

"We are not familiar with the place where we live in Shandong, at least we don't have any land to build a factory. This will have to trouble the third brother-in-law."

Anyone who is a daughter-in-law probably wants to live independently from her parents-in-law.However, such a life could not have been realized.

As a result, the women of the Xu family wanted to do business together, and an opportunity arose.

It's not that the other women don't want to, but they have no skills.Only Qiao Shi, the second daughter-in-law, got the chance and wished she could fly to Shandong immediately.

To?

If this matter was in Songjiang Mansion, it would be quite embarrassing.But in Shandong...

"I will handle it."

Zuo Menggeng agreed very happily.

Of course, there is too much idle land in Shandong, which is where his confidence lies.

Xu Ruolin also spoke.

"The eldest sister said that the name you gave to your family's factory is very good, and the leather shoes we jointly operate must have a good name. Help us think about it."

It's really difficult to name it.

Zuo Menggeng thought hard under the gaze of the women, and suddenly had an inspiration.He looked down at everyone's shoes, regardless of whether it was rude or not.

"Wearing these shoes, you are delicate and elegant, with an extraordinary appearance. How about calling it an elegant posture?"

Later generations of Artistry is a big brand, and it is indeed very beautiful.And the way women wear high heels also deserves this name.

After tasting it, the women were all overjoyed, and decided to adopt "ARTISTRY" as the brand name.

Encouraged, Zuo Menggeng proposed again: "Leather shoes are divided into men's and women's, so they can be derived into two sub-brands. The men's brand is called Junzi, and the women's brand is called Fengzi. How about it?"

Xu Ruolan clapped her hands and laughed.

"The third brother-in-law is really talented."

Mrs. Yu also said: "Based on this name alone, as long as the shoes are not bad, there will be a lot of money."

In particular, the brand name "Junzi" is actually a bit of a sideshow.

In feudal society, "jun" can refer to the emperor, but also means a gentleman.Although it is important to be taboo for the venerable, the word "jun" is not included in this list.

The gentleman's posture can be said to be the posture of a gentleman, so it is naturally sought after.

It can be interpreted as the posture of a king...

Whether it is Zuo Menggeng or the Xu family, they will definitely not admit it.

As for the psychology of those who bought Junzi shoes, the brand is not responsible.

His proposal was unanimously approved by the women of the Xu family.

The four sisters of the Xu family and the four grown-up brothers contributed [-] taels of silver to each house, and became a shareholder of the "Artist" shoe factory, and were jointly responsible for the construction and operation.

Zuo Menggeng didn't intend to participate in the specific operation except for pointing out from the sidelines.

This business should be regarded as a pastime for the women of the Xu family.

But looking at the energy of these women, they might really be able to make a career out of it.

(End of this chapter)