Rebirth of the big era of online games

Chapter 449

"Our rainbow holographic projection technology is currently one of the world's leading holographic projection technologies, but a full set of rainbow holographic projection equipment only costs 2 RMB/square..."

"It's not expensive. You can go around the world to inquire. The current international public quotation for a complete set of equipment for this technology is 4-8 per square meter in RMB. The technology may not be as mature and advanced as ours, such as resolution... "

"Yes, I believe that you have also conducted market research. The products of our Huaguo have always been of high quality and low price, and there is no deceiving..."

After a phone call, Fang Jie quickly negotiated an order worth 600 million yuan with Crypton Future Media.

Crypton Future Media was a thug at the beginning. In order to save costs, it planned to only rent and not buy, or rent part and buy part.

After all, after the concert, there will not be so many holographic projection equipment. At most, there will be a small stage for a national commercial tour behind it. A small amount of equipment is enough to meet the needs.

But Fang Jie dispelled their idea with just a few words: "Leasing? It's not impossible, the rental fee is charged at one-tenth of the selling price per day..."

Hearing this, they did a simple calculation over there. Using the equipment for 10 days is equivalent to buying a set of equipment, so it is better to buy a full set of equipment directly.

"In addition, we do not guarantee after-sales in the leasing mode. It is like leasing a camera. The merchant is not obliged to teach customers or help customers operate the equipment, let alone related technical maintenance. If the equipment is damaged due to improper operation by your technicians , but also pay compensation according to the price."

These words further dispelled the idea of ​​leasing over there, excluding teaching and after-sales, who can play with this equipment?

"If it is a direct purchase, we will send a group of technical service personnel to provide you with after-sales service throughout the whole process, including equipment installation and commissioning, on-site operation, equipment maintenance, etc., so that you will have no worries. Presumably you are not willing to have problems during the concert. ?”

"And if you think about it, don't you really need so much equipment? After the concert, why does the national commercial tour have to be a tour? Why can't commercial performances be carried out simultaneously across the country? Hatsune Miku is a virtual idol, and it can be like Uzumaki Naruto used the clone technique like that!"

The last paragraph completely convinced the top management of Crypton Future Media.

Before that, everyone was in the habit of thinking, thinking that the national tour is just to carry out commercial performances along a route from city to city. After all, people don't have superpowers.

As a result, after being reminded by Fang Jie, now he suddenly realized that this matter can be carried out on multiple lines at the same time!
As long as the equipment is sufficient, the virtual idol Hatsune Miku can perform on stage at all commercial performances at the same time, so wouldn't the income from commercial performances also double?
Tsk tsk, avatar, Uzumaki Naruto's usual ninjutsu, was taught by outsiders with his own cartoons.

After dispelling the idea of ​​leasing, in order to save money, the Japanese company proposed to purchase only 150 square meters of equipment for the holographic projection special effects of the main stage 100*1 and T-shaped stage 50*1 respectively, with a total budget of 300 million.

That is to say, Crypton Future Media is extremely careful and budget-friendly. They only need a 1-meter-wide projection platform, so that Hatsune Miku's holographic projection can walk on it. After all, Hatsune Miku is a virtual singer idol rather than a dancer, so there is no need Large room for development.

But Fang Jie made them have to double their expenditure with one sentence: "It's only 1 meter wide? If it is designed according to the scale of a real person, Hatsune Miku's arm span must be more than 1 meter long, so at least a 2 meter wide projection is required. Taiwan, otherwise it would be ugly to have broken arms and broken legs...Of course, if your Hatsune Miku is a dwarf, then there is no problem."

Could Hatsune Miku be a dwarf?

It can be, but if you want to create a perfect virtual idol, it is best to create a beautiful girl image according to the proportion of real people, so that fans can feel more substituting, and their height should be slightly higher, otherwise how to reflect their exaggerated length leg?
So after some negotiation, the projected area was increased to 300 square meters, corresponding to an equipment cost of 600 million.

But this is just the beginning of the fleece, because Fang Jie is only responsible for controlling the overall situation, and many things are specific to the bottom, and the situation becomes different.

When Crypton Future Media paid the money and contacted Booming Technology to ask them to ship all the equipment to Japan as soon as possible, Booming Technology said: "No problem, we can do it anytime, we have stock..."

"But...you have to pay for the freight. Of course, we can help you contact the safe and reliable Boiling Logistics for the transportation. You can directly talk to Boiling Logistics for the specific freight..."

After Boiling Logistics has collected the wool and sent the equipment safely there, the Boiling Software, formerly known as Boiling Engine, appeared on the stage.

"In your case, you need to charge an additional software technical service fee..."

"Because you are a customized service, the stage scenery, lighting settings, holographic projection positioning, etc. are different from ours in China, and the relevant software programs have to be rewritten."

"No, no, after-sales service is after-sales service. That is the work of Booming Technology. The cost has been calculated into the equipment fee. Of course, there is no additional charge, but we are Boiling Software!"

"Yes, we are indeed subsidiaries of Boiling Group, but whether it is staffing or financial settlement, they are all independent, and the business they carry out is completely different. What they do is hardware, and what we do is software. How can we Mix it up?"

"Yes, you can ask your own people to write the code, but we are not responsible for any problems. In terms of software, the system currently only supports the boiling engine platform. If you don't have technical talents in this area, I suggest you let us do it."

After Boiling Software successfully earned a vote, Boiling Digital appeared on the stage.

"Oh, it's a little troublesome for you guys. Everything has to be reworked and re-customized, so the design and production fee is charged separately..."

"No, it's different. Booming Technology makes hardware, Booming Software makes software, and Boiling Digital makes content. They are not the same thing. For example, Hatsune Miku's image rendering, 3D modeling rendering, motion capture and special effects are all done by us. Responsible, they can't do this job..."

"It's like a cartoon. The animation content is designed by us, the drawing tools are provided by the boiling software, and the playback hardware equipment is from the boiling technology. How can it be the same?"

"Unless you directly use the design sample that is used for display in the software, that is, the 3D image of Chang'e, otherwise charging Hatsune Miku's 3D animation design fee is a matter of course!"

"The fee is of course charged according to the industry standard! The current international fee standard for 3D dynamic video is 800 yuan per second, but we are a Huaguo company, so we don't charge too much. We charge according to the domestic industry standard, which is 500 yuan per second. "

"Well, yes, a concert of about 2 hours, 7200 seconds, so the 3D animation production cost is about 360 million. If you deduct the time between stages and discount it, 300 million should be about the same..."

"It's not too expensive. With these contents, you can capture a random piece of performance and put it on a small stage, and it can be played repeatedly, once and for all. The only problem is..."

At this time, the boiling game came into play.

"The problem is that the designers of Booming Digital mainly do some high-end 3D projects, and they are all scarce talents, so the manpower is not enough. Our Boiling Games is different, we have tens of thousands of art staff..."

"I heard that you are going to hold a concert in early August, and now it's the end of June, one month's time to make a 6-second 1D animation, the time is simply too late, the project can't be done with boiling digital alone, But with our boiling game to help them, the problem can be solved."

"However, we also have a lot of game projects on hand, and everyone is very busy. Now you have a project with a tight schedule and heavy tasks. If you want to complete the project on time, our art staff may have to work overtime, and may even go to the Ark game. Foreign aid is invited, so the cost will be increased by 50% according to the market price..."

"This is not a scam. We are the only ones in the world who can do this now. If it doesn't work, you can arrange the concert until next year. We promise not to increase the price..."

……

In short, after all this cash-strapping, the original budget was only 300 million yuan, but it quadrupled to 1200 million yuan!

Crypton Future Media had to hold its nose to pay the bill, because to be reasonable, these subsidiaries of the Boiling Group really can’t be regarded as rip-offs, and it’s reasonable to charge related fees for different businesses, unless they don’t plan to engage in holographic projections at the concert. Otherwise it is a necessary expense.

In the past, many Japanese companies treated companies in Huaguo in the same way "reasonable".

For example, a certain production line or technical product does not look too expensive, and you can barely accept it if you spend a little money to get it, but after you get it, a series of after-sales services, maintenance, and product accessories are far more expensive than the product itself. spend money.

Now the Boiling Group is just using its own way to treat its own body. The reasons are very legitimate and sufficient, and people can't find any faults.

The other side also knows this well. After all, they play this kind of routine better than anyone else. It is simply because compared with the huge investment in the early stage, the return in the later stage is higher. This is predictable, so one wish makes one wish. suffer.

In fact, it is not only Crypton Future Media, but also treats countless other domestic and foreign companies or institutions that have been recruited one after another in terms of holographic projection technology projects.

Calculate the money as you want, we are talking about business.

Including two well-known domestic units: CCTV and the Palace Museum, they also received the same quotation.

CCTV, strictly speaking, the CCTV Sports Channel and the director group of the Spring Festival Gala, are very interested in holographic projection technology.

Just last month, Inter Milan defeated Bayern Munich 2-0 and ascended to the Champions League throne.

If in a series of football matches such as the European Champions Cup, 3D holographic projections are used to explain the players and formations of both sides in the studio, I believe it will be more attractive to the audience, and it will also show CCTV. row of noodles.

As for the Spring Festival Gala, let alone, the director team of the Spring Festival Gala always racks their brains every year, trying to present a wonderful show to the audience, but it is difficult to agree with each other, and they are crazily complained by countless audiences every year.

Even so, as an annual large-scale theatrical performance held by the government, it is of great significance, and we must do our best to do it well, so seeing the effect produced by the holographic projection technology, the director team of the Spring Festival Gala is naturally very excited. The on-site special effects, this year should bear a lot less infamy.

As for the Palace Museum, there are also two business needs.

One is to build a digital museum. All the collections in the on-site museum will be displayed statically in the form of holographic projections, especially those incomplete cultural relics that could not be shown to others before. They can be digitally restored to reproduce their original appearance. .

In addition, due to the consideration of cultural relics protection, cultural inheritance and many other reasons, it is planned to restore all cultural relics by 3D modeling and establish digital cultural relics files in the form of 3D digital images.

These are two big projects with very important significance, and they are long-term cooperation, so Fang Jie came to the interview in person. Although no special preferential treatment was given in the quotation, he didn't let the subordinate subsidiaries reach out indiscriminately.

The reason why Fang Jie did not give a preferential price is mainly because he is very poor now, and there are many places where he needs to spend money. Secondly, the Palace Museum, which is backed by the country, is not short of money.

Don't look at Fang Jie's claim to be the second richest person in the world. In fact, those are assets on paper, and most of them belong to Ark International.

But Ark International is an unlimited partnership, and its finances are open and transparent. Countless international capital and players are watching. The money in it should not be moved, cannot be moved, and cannot be moved. The basic rules of a financial carnival game directly shake the foundation of Ark International's existence, and the gains outweigh the losses.

However, the boiling group in China earns a lot of money, and there are many places where it can be spent. For example, the boiling industry park has invested tens of billions of funds so far, and in the past six months, it has made a big investment in the layout of the photovoltaic industry. Energy has already emptied the rest of the family.

Of course, the so-called "hollowing out" refers to the kind of large investment with an amount of tens of billions. For "small projects" such as "The Greatest Dancer", some money can still be squeezed out.

But in the future, not to mention the next 10 years, at least the next 5 years, the direction of investment and development will be in various high-tech real industries.

The physical industry is not like the virtual industry like the Internet, which can be played on the Internet by setting up a stage. It requires a lot of real money to invest. For example, in the photovoltaic industry, 100 billion is not too much, and 1000 billion may be able to set off a little bit. spray.

If it’s just the photovoltaic industry, it’s fine. The key is to include new energy, chips, AI intelligence, communications, virtual reality and other industries, as well as investment in research centers and research talents supporting these industries.

Any of these items is a bottomless pit and requires a lot of money.

Fang Jie didn't expect to be able to do everything by himself, he just wanted to collect some money to set up a stage, integrate relevant resources, and do these things with related domestic companies, just like the photovoltaic industry group boiling energy.

It's just that the money for setting up the stage is far from enough now, so we can only ignore so much for the time being and make some money first.

While Fang Jie was talking about business and making money here, "The Great Master of Dancing Forest" was also in full swing.

After the second episode of the show, Li Qing became popular, and her "Guanghan Palace" dance also became popular. Not to mention the concept of holographic projection technology, the influence it brings continues to ferment.

But the high-end holographic projection technology has only been popular for a while.

In other words, for the folks, after watching the excitement, the media will follow suit and brag about it, and everyone will be arrogant, and then they will leave.

It is the merchants who are really interested in holographic projection technology, not the public. It is the on-site audience, not the off-site audience, who are really shocked. Experience, it's hard to empathize.

Anyway, we know that this thing is awesome. As for how awesome it is, what kind of black technology is used in it, it has nothing to do with us ordinary people. Too much time and energy to focus on this all the time.

However, the dance program is different, because the excitement continues.

"The Great Master of Dance" has a weekly episode, and each episode includes dance performances and competition dances, each of which is very classic, and has become a topic of conversation after dinner and continues to attract everyone's attention.

Especially Li Qing and her "Guanghan Palace" have been the center of people's topics for a long time.

Li Qing's outfit is not rigorous, but the fairy shape that is enough to attract attention has amazed countless media audiences.

To say that Li Qing is beautiful, no one would deny it, but there are many girls and actresses who are prettier and younger than her, but they rarely give people this amazing feeling.

In other words, Chang'e, who is dressed in a national style, is very in line with the aesthetics of the modern public, and it is in line with everyone's subconscious image of Chang'e. I feel that a fairy should be dressed in this classic national style, and the fairy-like costume was given to Li Qing. Great bonus.

It goes without saying that boys like this kind of fairy image, girls who want to dress up beautifully also like it, not to mention that women are pleasing to themselves, in order to attract the attention of boys, girls are also willing to make surprises.

There was a Hanfu movement in the past, but the real Hanfu style is more particular, which is both troublesome and not in line with the aesthetics of modern people. Secondly, the momentum and influence are not great. Most people don’t like those who wear Hanfu on the street. I have a cold and feel suspected of putting on a show.

Now after the promotion of this phenomenon-level program, I saw Li Qing's improved fairy dress in Hanfu, and Fang Jiexiu's national-style talent outfit in the show, plus Fang Jie's understanding of modern Hanfu should keep up with the times in the show's tidbits After the advanced discussion, everyone felt that there was no sense of violation.

In addition, after the broadcast of the program, under the background of the growing national self-confidence, the public opinion media put value on the traditional culture of Hanfu, and formally defined several sets of Hanfu costumes designed by Li Qing in the program. Dress up for the national style, and think it is an innovation and fashion of traditional culture.

With this kind of relaxed public opinion environment, and with Li Qing and Fang Jie who "lead the fashion" as role models, soon, there was a wave of national style Hanfu among the people.

"Leading the fashion" is something that the media will deliberately label for fear of chaos. Li Qing and Fang Jie have no such awareness, but Boiling Entertainment's online celebrity store on 51mai has indeed sold out its products because of this, earning a lot of money. A lot of money.

The clothes are nothing more than that, and the dance choreographed by Li Qing has also become a phenomenon.

The first piece of professional modern dance and the last piece of cool Queen's jazz dance, the general public really can't learn it, at most they just admire and sigh.

But the second playful and lovely Jade Rabbit dance became popular, and it was a huge hit.

Because the dance movements of the Jade Rabbit Dance are too simple, the rhythm is not fast, and there are no difficult movements from the beginning to the end. Most people can easily learn the dance by watching the video.

The dance moves are simple, but the key is that this dance gives everyone a very loving feeling, tickling people's hearts like a tickle.

In other words, the dance moves are very magical, and people can't help but want to dance along. It is easy to be poisoned and spread. This is the fundamental reason why the media jury directly gave the dance a perfect score in the show.

So after the show was broadcast, the most popular video on the Internet was this Jade Rabbit dance video.

The media reprinted the report like swiping the screen. Internet celebrities and anchors rushed to imitate during the live broadcast. UP hosts also dressed themselves up as fairies or wits, recorded dance videos and uploaded them to the Internet to attract traffic. The students in the school I often use this set of dances to show off my playfulness and cuteness on stage.

Even the square dancing aunts across the country, after dancing "The Most Dazzling Ethnic Style", will come to "Guanghan Palace" to pretend to be tender.

In addition, the song "Guanghan Palace" has also been reissued for a second spring. It has been airborne to No. [-] in many recent charts of Boiling Music, and its recent royalties have even exceeded The sum of all other songs.

Just by looking at the momentum of the people, one can know what kind of achievements Li Qing has achieved in the second issue of "Guanghan Palace".

The media jury gave full marks, the commercial jury got full marks, the audience jury got almost full marks, and the professional jury got excellent marks. The total score of this episode ranked first.

The commercial jury is mainly interested in the commercial value brought by the holographic projection, followed by the value of commercial dance that is no less than that of Han Wu, and the other is that they have to give Fang Jie and Li Qing face, who knows if they don’t give full marks, they will Don't remember and hate yourself, let's make money with kindness, and don't do things that offend others.

There are too many audiences, and it is difficult to make a consensus. There are always some people who like to stand alone to show their sense of existence. It is normal not to get full marks.

The situation of the professional jury is more complicated. Some conservative experts are not too interested in dance movements or costumes, but they have to admit that the on-site effects produced by holographic projections are amazing and positive for the development of the entire dance industry. Therefore, after the comprehensive score came down, it was ambiguous and gave an excellent score.

But no matter what, Li Qing got the ticket to go on stage again. Besides her, the second-ranked Chongqing song and dance troupe "Beauty Walk" and No.3 Girls' Generation also got the ticket.

The admission ticket only means that the choreographer is eligible to appear on the show again. As for which show, it depends on how well prepared the dance is. It does not have to be on the next show, and it is unlikely that he will be able to dedicate another classic in a week. Performance.

But that's only for others.

For Fang Jie, he is the chief director of "The Great Master of Dance". During the preparation period of the show, he made a good plan for the post-production, taking one step and watching five steps, which is his style of acting.

As for Li Qing, she has accumulated many dance ideas and inspirations in her mind for eight years. It is the queen.

So in the third issue of "The Great Master of Dance", Li Qing made her debut again with her own holographic projection dance troupe.

(End of this chapter)